Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 35% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

smart-media.no

Smart Media | Digital markedsføring, utvikling og strategi

Page Load Speed

3.1 sec in total

First Response

317 ms

Resources Loaded

2.6 sec

Page Rendered

211 ms

smart-media.no screenshot

About Website

Welcome to smart-media.no homepage info - get ready to check Smart Media best content right away, or after learning these important things about smart-media.no

Vil du bli tydelig, nytenkende og ledende i ditt marked? Verdiskapning gjennom digitale løsninger trenger ikke å være dyrt og vanskelig...

Visit smart-media.no

Key Findings

We analyzed Smart-media.no page load time and found that the first response time was 317 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

smart-media.no performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value16.2 s

0/100

25%

SI (Speed Index)

Value20.1 s

0/100

10%

TBT (Total Blocking Time)

Value25,640 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.391

26/100

15%

TTI (Time to Interactive)

Value36.3 s

0/100

10%

Network Requests Diagram

smart-media.no

317 ms

smartmedia.no

1137 ms

colorbox.css

82 ms

admin-toolbar.css

159 ms

foundation-fix.css

161 ms

Our browser made a total of 77 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Smart-media.no, 62% (48 requests) were made to Smartmedia.no and 23% (18 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Smartmedia.no.

Page Optimization Overview & Recommendations

Page size can be reduced by 546.3 kB (33%)

Content Size

1.7 MB

After Optimization

1.1 MB

In fact, the total size of Smart-media.no main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 978.2 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 22.0 kB

  • Original 28.9 kB
  • After minification 24.5 kB
  • After compression 7.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.5 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 22.0 kB or 76% of the original size.

Image Optimization

-4%

Potential reduce by 34.8 kB

  • Original 978.2 kB
  • After minification 943.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smart Media images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 296.0 kB

  • Original 430.0 kB
  • After minification 408.4 kB
  • After compression 134.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 296.0 kB or 69% of the original size.

CSS Optimization

-86%

Potential reduce by 193.6 kB

  • Original 224.0 kB
  • After minification 174.7 kB
  • After compression 30.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smart-media.no needs all CSS files to be minified and compressed as it can save up to 193.6 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (64%)

Requests Now

56

After Optimization

20

The browser has sent 56 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smart Media. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

smart-media.no accessibility score

69

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

[role]s are not contained by their required parent element

High

[aria-*] attributes do not have valid values

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

smart-media.no best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

smart-media.no SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    NO

  • Language Claimed

    NB

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smart-media.no can be misinterpreted by Google and other search engines. Our service has detected that Norwegian is used on the page, and it does not match the claimed language. Our system also found out that Smart-media.no main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Smart Media. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: