Tools & Wizards About Us
smartloyalty.net screenshot

Report Summary

  • 8

    Performance

    Renders faster than
    22% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 85% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 91

    SEO

    Google-friendlier than
    71% of websites

smartloyalty.net

Customer loyalty by loyalty cards and systems - SmartLoyalty AG

Page Load Speed

5.4 sec in total

First Response

369 ms

Resources Loaded

4.6 sec

Page Rendered

367 ms

smartloyalty.net screenshot

About Website

Click here to check amazing Smart Loyalty content. Otherwise, check out these important facts you probably never knew about smartloyalty.net

SmartLoyalty AG - Producer of modular customer loyalty card systems for customer loyalty consists of customer cards, multi functional devices and software.

Visit smartloyalty.net

Key Findings

We analyzed Smartloyalty.net page load time and found that the first response time was 369 ms and then it took 5 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

smartloyalty.net performance score

8

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.4 s

6/100

10%

LCP (Largest Contentful Paint)

Value10.4 s

0/100

25%

SI (Speed Index)

Value9.1 s

13/100

10%

TBT (Total Blocking Time)

Value2,670 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.503

16/100

15%

TTI (Time to Interactive)

Value9.9 s

27/100

10%

Network Requests Diagram

smartloyalty.net

369 ms

www.smartloyalty.net

593 ms

autoptimize_21bd2a28e4840e3a8c7c340a1519b1d7.css

455 ms

autoptimize_452dc944d315abf1a9d37b02c5b49754.css

307 ms

js

68 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 97% of them (35 requests) were addressed to the original Smartloyalty.net, 3% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (989 ms) belongs to the original domain Smartloyalty.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 139.8 kB (15%)

Content Size

954.7 kB

After Optimization

815.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Smartloyalty.net main page is 954.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 688.5 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 89.2 kB

  • Original 112.3 kB
  • After minification 112.0 kB
  • After compression 23.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 89.2 kB or 79% of the original size.

Image Optimization

-2%

Potential reduce by 11.4 kB

  • Original 688.5 kB
  • After minification 677.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smart Loyalty images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 823 B

  • Original 5.8 kB
  • After minification 5.8 kB
  • After compression 5.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 823 B or 14% of the original size.

CSS Optimization

-26%

Potential reduce by 38.3 kB

  • Original 148.1 kB
  • After minification 148.1 kB
  • After compression 109.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smartloyalty.net needs all CSS files to be minified and compressed as it can save up to 38.3 kB or 26% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

31

After Optimization

31

  • Images
  • JavaScript
  • CSS

The browser has sent 31 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smart Loyalty. According to our analytics all requests are already optimized.

Network Requests Diagram

smartloyalty.net

smartloyalty.net

369 ms

www.smartloyalty.net

www.smartloyalty.net

593 ms

autoptimize_21bd2a28e4840e3a8c7c340a1519b1d7.css

autoptimize_21bd2a28e4840e3a8c7c340a1519b1d7.css

455 ms

autoptimize_452dc944d315abf1a9d37b02c5b49754.css

autoptimize_452dc944d315abf1a9d37b02c5b49754.css

307 ms

js

js

68 ms

autoptimize_9c2d18f4555364439912a782f2f9bc24.js

autoptimize_9c2d18f4555364439912a782f2f9bc24.js

989 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

264 ms

close.png

close.png

189 ms

closeblack.png

closeblack.png

186 ms

flag-ger.gif

flag-ger.gif

187 ms

logo-smartloyalty-07356c.png

logo-smartloyalty-07356c.png

188 ms

neuss-treuekarte-1500x430.jpg

neuss-treuekarte-1500x430.jpg

686 ms

slider21.jpg

slider21.jpg

642 ms

scholzavs.jpg

scholzavs.jpg

774 ms

maxmoritz.jpg

maxmoritz.jpg

638 ms

sl_turn-over-improvement-630m.png

sl_turn-over-improvement-630m.png

535 ms

sl_turn-over-improvement-630.png

sl_turn-over-improvement-630.png

639 ms

button-kundenkarten-a.png

button-kundenkarten-a.png

638 ms

button-wertkarten-a.png

button-wertkarten-a.png

768 ms

button-citykarten-a.png

button-citykarten-a.png

768 ms

button-kartenarten-a.png

button-kartenarten-a.png

770 ms

icon_telefon.png

icon_telefon.png

863 ms

sllogo11.png

sllogo11.png

770 ms

fastviewer-button2-e.png

fastviewer-button2-e.png

908 ms

fastviewer-button3-e.png

fastviewer-button3-e.png

904 ms

fastviewer-button1-e.png

fastviewer-button1-e.png

899 ms

back-blau.png

back-blau.png

423 ms

back-grau.png

back-grau.png

420 ms

IMG_5186.jpg

IMG_5186.jpg

561 ms

IMG_5222.jpg

IMG_5222.jpg

637 ms

IMG_5142.jpg

IMG_5142.jpg

649 ms

Nahaufnahme.jpg

Nahaufnahme.jpg

523 ms

opensans-regular.ttf

opensans-regular.ttf

682 ms

opensans-semibold.ttf

opensans-semibold.ttf

713 ms

entypo-fontello.woff

entypo-fontello.woff

801 ms

fontawesome-webfont.svg

fontawesome-webfont.svg

552 ms

Accessibility Review

smartloyalty.net accessibility score

94

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

smartloyalty.net best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

smartloyalty.net SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smartloyalty.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Smartloyalty.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

smartloyalty.net

Open Graph data is detected on the main page of Smart Loyalty. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: