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We analyzed Smartmoneyadvice.co.nz page load time and found that the first response time was 2.7 sec and then it took 6.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.
smartmoneyadvice.co.nz performance score
Our browser made a total of 62 requests to load all elements on the main page. We found that 71% of them (44 requests) were addressed to the original Smartmoneyadvice.co.nz, 19% (12 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (2.7 sec) belongs to the original domain Smartmoneyadvice.co.nz.
Page size can be reduced by 47.3 kB (26%)
Potential reduce by 44.8 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 44.8 kB or 78% of the original size.
Potential reduce by 0 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smart Money Advice images are well optimized though.
Potential reduce by 1.8 kB
Potential reduce by 724 B
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smartmoneyadvice.co.nz has all CSS files already compressed.
Number of requests can be reduced by 37 (79%)
smartmoneyadvice.co.nz accessibility score
Names and labels
Buttons do not have an accessible name
Links do not have a discernible name
These are opportunities to improve keyboard navigation in your application.
Heading elements are not in a sequentially-descending order
Tables and lists
These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
List items (<li>) are not contained within <ul> or <ol> parent elements.
smartmoneyadvice.co.nz best practices score
Trust and Safety
Does not use HTTPS
Ensure CSP is effective against XSS attacks
smartmoneyadvice.co.nz SEO score
Document uses legible font sizes
Tap targets are not sized appropriately
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smartmoneyadvice.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Smartmoneyadvice.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
Open Graph data is detected on the main page of Smart Money Advice. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: