Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 69% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 91

    SEO

    Google-friendlier than
    71% of websites

smsend.it

Invia e ricevi sms online. Marketing sms con smSend

Page Load Speed

3.9 sec in total

First Response

412 ms

Resources Loaded

3.1 sec

Page Rendered

367 ms

smsend.it screenshot

About Website

Click here to check amazing SmSend content for Italy. Otherwise, check out these important facts you probably never knew about smsend.it

Invia e ricevi facilmente sms online da pc e mobile. Sms marketing, customer care, couponing: usa gli sms e SmSend per rimanere in contatto con i tuoi clienti

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Key Findings

We analyzed Smsend.it page load time and found that the first response time was 412 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

smsend.it performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.6 s

6/100

10%

LCP (Largest Contentful Paint)

Value6.8 s

7/100

25%

SI (Speed Index)

Value10.7 s

7/100

10%

TBT (Total Blocking Time)

Value9,850 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.061

97/100

15%

TTI (Time to Interactive)

Value18.3 s

3/100

10%

Network Requests Diagram

smsend.it

412 ms

www.smsend.it

746 ms

style.css

214 ms

menu.css

212 ms

font_style.css

216 ms

Our browser made a total of 89 requests to load all elements on the main page. We found that 94% of them (84 requests) were addressed to the original Smsend.it, 2% (2 requests) were made to Apis.google.com and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Smsend.it.

Page Optimization Overview & Recommendations

Page size can be reduced by 356.7 kB (16%)

Content Size

2.2 MB

After Optimization

1.8 MB

In fact, the total size of Smsend.it main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.9 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 91.0 kB

  • Original 103.9 kB
  • After minification 64.1 kB
  • After compression 12.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 39.9 kB, which is 38% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 91.0 kB or 88% of the original size.

Image Optimization

-6%

Potential reduce by 119.3 kB

  • Original 1.9 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. SmSend images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 101.6 kB

  • Original 161.0 kB
  • After minification 147.8 kB
  • After compression 59.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 101.6 kB or 63% of the original size.

CSS Optimization

-87%

Potential reduce by 44.8 kB

  • Original 51.5 kB
  • After minification 43.9 kB
  • After compression 6.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smsend.it needs all CSS files to be minified and compressed as it can save up to 44.8 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (26%)

Requests Now

86

After Optimization

64

The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of SmSend. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

smsend.it accessibility score

88

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

smsend.it best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

smsend.it SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    IT

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smsend.it can be misinterpreted by Google and other search engines. Our service has detected that Italian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Smsend.it main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of SmSend. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: