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story-lab.net screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

story-lab.net

Narrative Strategy|Story-Lab |Chicago

Page Load Speed

2.6 sec in total

First Response

418 ms

Resources Loaded

1.8 sec

Page Rendered

350 ms

story-lab.net screenshot

About Website

Welcome to story-lab.net homepage info - get ready to check Story Lab best content for Mexico right away, or after learning these important things about story-lab.net

Business storytelling expert and 35-year advertising executive Jim Signorelli will help you tap into the power of storytelling as a presentation or branding tool.

Visit story-lab.net

Key Findings

We analyzed Story-lab.net page load time and found that the first response time was 418 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

story-lab.net performance score

0

Network Requests Diagram

www.story-lab.net

418 ms

style.css

91 ms

media.css

98 ms

jquery.js

221 ms

script.js

90 ms

Our browser made a total of 70 requests to load all elements on the main page. We found that 36% of them (25 requests) were addressed to the original Story-lab.net, 23% (16 requests) were made to Maps.google.com and 13% (9 requests) were made to Maps.gstatic.com. The less responsive or slowest element that took the longest time to load (418 ms) belongs to the original domain Story-lab.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 617.6 kB (31%)

Content Size

2.0 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Story-lab.net main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 39.8 kB

  • Original 48.7 kB
  • After minification 45.9 kB
  • After compression 8.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 39.8 kB or 82% of the original size.

Image Optimization

-11%

Potential reduce by 144.2 kB

  • Original 1.3 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Story Lab needs image optimization as it can save up to 144.2 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-65%

Potential reduce by 413.9 kB

  • Original 636.4 kB
  • After minification 625.2 kB
  • After compression 222.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 413.9 kB or 65% of the original size.

CSS Optimization

-80%

Potential reduce by 19.8 kB

  • Original 24.7 kB
  • After minification 18.8 kB
  • After compression 4.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Story-lab.net needs all CSS files to be minified and compressed as it can save up to 19.8 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 30 (49%)

Requests Now

61

After Optimization

31

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Story Lab. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.story-lab.net

www.story-lab.net

418 ms

style.css

style.css

91 ms

media.css

media.css

98 ms

jquery.js

jquery.js

221 ms

script.js

script.js

90 ms

bookblock.css

bookblock.css

89 ms

override.css

override.css

90 ms

modernizr.custom.js

modernizr.custom.js

132 ms

js

js

20 ms

jquerypp.custom.js

jquerypp.custom.js

100 ms

jquery.bookblock.js

jquery.bookblock.js

99 ms

css

css

70 ms

logo.png

logo.png

157 ms

facebook.png

facebook.png

53 ms

twitter.png

twitter.png

55 ms

google+.png

google+.png

53 ms

linkedin.png

linkedin.png

51 ms

1.png

1.png

359 ms

2.jpg

2.jpg

155 ms

3.png

3.png

374 ms

4.jpg

4.jpg

301 ms

5-2.jpg

5-2.jpg

247 ms

for_leaders.png

for_leaders.png

188 ms

for_sales.png

for_sales.png

187 ms

for_business.png

for_business.png

228 ms

icon.ttf

icon.ttf

177 ms

y7lebkjgREBJK96VQi37Zp0EAVxt0G0biEntp43Qt6E.ttf

y7lebkjgREBJK96VQi37Zp0EAVxt0G0biEntp43Qt6E.ttf

101 ms

dazS1PrQQuCxC3iOAJFEJbfB31yxOzP-czbf6AAKCVo.ttf

dazS1PrQQuCxC3iOAJFEJbfB31yxOzP-czbf6AAKCVo.ttf

101 ms

dazS1PrQQuCxC3iOAJFEJZ_TkvowlIOtbR7ePgFOpF4.ttf

dazS1PrQQuCxC3iOAJFEJZ_TkvowlIOtbR7ePgFOpF4.ttf

101 ms

arrows.woff

arrows.woff

228 ms

ga.js

ga.js

47 ms

7000.js

7000.js

79 ms

__utm.gif

__utm.gif

38 ms

collect

collect

80 ms

s

s

61 ms

t.js

t.js

78 ms

u

u

41 ms

common.js

common.js

26 ms

map.js

map.js

27 ms

util.js

util.js

26 ms

marker.js

marker.js

25 ms

infowindow.js

infowindow.js

25 ms

StaticMapService.GetMapImage

StaticMapService.GetMapImage

144 ms

onion.js

onion.js

43 ms

css

css

26 ms

transparent.png

transparent.png

24 ms

ViewportInfoService.GetViewportInfo

ViewportInfoService.GetViewportInfo

56 ms

stats.js

stats.js

14 ms

controls.js

controls.js

11 ms

mapcnt6.png

mapcnt6.png

41 ms

spotlight-poi.png

spotlight-poi.png

38 ms

google4.png

google4.png

24 ms

sv5.png

sv5.png

27 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

18 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

39 ms

Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf

Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf

40 ms

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

39 ms

tmapctrl.png

tmapctrl.png

41 ms

cb_scout5.png

cb_scout5.png

43 ms

tmapctrl4.png

tmapctrl4.png

40 ms

imgs8.png

imgs8.png

41 ms

vt

vt

37 ms

vt

vt

29 ms

vt

vt

50 ms

vt

vt

30 ms

vt

vt

32 ms

vt

vt

31 ms

vt

vt

27 ms

AuthenticationService.Authenticate

AuthenticationService.Authenticate

46 ms

s

s

10 ms

SEO Factors

story-lab.net SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Story-lab.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Story-lab.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

story-lab.net

Open Graph description is not detected on the main page of Story Lab. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: