Tools & Wizards About Us
sunsilk.it screenshot

Report Summary

  • 50

    Performance

    Renders faster than
    68% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

sunsilk.it

Home page Sunsilk Italia | I tuoi capelli, i tuoi alleati

Page Load Speed

3.9 sec in total

First Response

274 ms

Resources Loaded

3.4 sec

Page Rendered

206 ms

sunsilk.it screenshot

About Website

Click here to check amazing Sunsilk content for Italy. Otherwise, check out these important facts you probably never knew about sunsilk.it

Sunsilk Italia ti offre i migliori prodotti per i tuoi capelli e i consigli degli esperti, con suggerimenti semplici e veloci per sentirti sempre più meravigliosa.

Visit sunsilk.it

Key Findings

We analyzed Sunsilk.it page load time and found that the first response time was 274 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster. This domain responded with an error, which can significantly jeopardize Sunsilk.it rating and web reputation

Performance Metrics

sunsilk.it performance score

50

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

31/100

10%

LCP (Largest Contentful Paint)

Value6.3 s

10/100

25%

SI (Speed Index)

Value5.1 s

61/100

10%

TBT (Total Blocking Time)

Value240 ms

85/100

30%

CLS (Cumulative Layout Shift)

Value0.238

52/100

15%

TTI (Time to Interactive)

Value7.1 s

52/100

10%

Network Requests Diagram

sunsilk.it

274 ms

www.sunsilk.it

618 ms

minify.aspx

273 ms

minify.aspx

324 ms

minify.aspx

298 ms

Our browser made a total of 74 requests to load all elements on the main page. We found that 77% of them (57 requests) were addressed to the original Sunsilk.it, 8% (6 requests) were made to Google-analytics.com and 7% (5 requests) were made to Wa-na.unileversolutions.com. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Cookieq.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 356.9 kB (14%)

Content Size

2.6 MB

After Optimization

2.2 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Sunsilk.it main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 16.3 kB

  • Original 21.1 kB
  • After minification 20.2 kB
  • After compression 4.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.3 kB or 77% of the original size.

Image Optimization

-2%

Potential reduce by 32.3 kB

  • Original 2.0 MB
  • After minification 2.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sunsilk images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 308.3 kB

  • Original 496.6 kB
  • After minification 480.6 kB
  • After compression 188.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 308.3 kB or 62% of the original size.

Requests Breakdown

Number of requests can be reduced by 41 (67%)

Requests Now

61

After Optimization

20

  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sunsilk. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

sunsilk.it

sunsilk.it

274 ms

www.sunsilk.it

www.sunsilk.it

618 ms

minify.aspx

minify.aspx

273 ms

minify.aspx

minify.aspx

324 ms

minify.aspx

minify.aspx

298 ms

minify.aspx

minify.aspx

415 ms

Cookie-Popup.js

Cookie-Popup.js

49 ms

u.js

u.js

242 ms

minify.aspx

minify.aspx

99 ms

img-logo-it-IT.png

img-logo-it-IT.png

18 ms

1440x510.png

1440x510.png

49 ms

2776-992131-hero_banner_vinciiltuooutfit.png

2776-992131-hero_banner_vinciiltuooutfit.png

29 ms

2776-885405-hero-carousel-liscio-perfetto.jpg

2776-885405-hero-carousel-liscio-perfetto.jpg

45 ms

2776-850057-MA-TEMPLATE-HOME-CAROUSEL-Morbidi-e-luminosi.jpg

2776-850057-MA-TEMPLATE-HOME-CAROUSEL-Morbidi-e-luminosi.jpg

92 ms

2776-885404-hero_carousel-ricci-da-domare.jpg

2776-885404-hero_carousel-ricci-da-domare.jpg

44 ms

2776-929230-MA-TEMPLATE-HOME-CAROUSEL-KV-ricarica-naturale-copia.jpg

2776-929230-MA-TEMPLATE-HOME-CAROUSEL-KV-ricarica-naturale-copia.jpg

55 ms

2776-851154-2-Francesca-Fusco_216x255.jpg

2776-851154-2-Francesca-Fusco_216x255.jpg

53 ms

2776-851141-4-Cura-della-cute_216x255.jpg

2776-851141-4-Cura-della-cute_216x255.jpg

55 ms

2776-851125-2-Capelli-secchi-e-danneggiati_216x255.jpg

2776-851125-2-Capelli-secchi-e-danneggiati_216x255.jpg

62 ms

2776-851150-4-Capelli-colorati_216x255.jpg

2776-851150-4-Capelli-colorati_216x255.jpg

59 ms

2776-851153-1-Francesca-Fusco_216x255.jpg

2776-851153-1-Francesca-Fusco_216x255.jpg

75 ms

2776-851157-1-Jamal-Hammadi_216x255.jpg

2776-851157-1-Jamal-Hammadi_216x255.jpg

81 ms

2776-851138-1-Cura-della-cute_216x255.jpg

2776-851138-1-Cura-della-cute_216x255.jpg

82 ms

it.png

it.png

87 ms

country-selector.js

country-selector.js

39 ms

cc.js

cc.js

1431 ms

loader.gif

loader.gif

14 ms

section-separator.png

section-separator.png

16 ms

icons.png

icons.png

16 ms

opensans-regular-webfont.woff

opensans-regular-webfont.woff

147 ms

opensans-semibold-webfont.woff

opensans-semibold-webfont.woff

146 ms

opensans-bold-webfont.woff

opensans-bold-webfont.woff

144 ms

futurastd-book-webfont.woff

futurastd-book-webfont.woff

226 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

231 ms

sunsilkone-regular-webfont.woff

sunsilkone-regular-webfont.woff

191 ms

satelliteLib-98d3c245e8793903ea66845e436ddf49a243e888.js

satelliteLib-98d3c245e8793903ea66845e436ddf49a243e888.js

31 ms

ar.png

ar.png

116 ms

bd.png

bd.png

116 ms

bo.png

bo.png

162 ms

br.png

br.png

164 ms

gt.png

gt.png

162 ms

cl.png

cl.png

163 ms

gr.png

gr.png

165 ms

in.png

in.png

166 ms

id.png

id.png

169 ms

IT.png

IT.png

194 ms

mx.png

mx.png

166 ms

py.png

py.png

167 ms

pe.png

pe.png

182 ms

ph.png

ph.png

180 ms

th.png

th.png

180 ms

tr.png

tr.png

187 ms

uy.png

uy.png

189 ms

vn.png

vn.png

215 ms

satellite-54fec4c53262300019770800.js

satellite-54fec4c53262300019770800.js

9 ms

satellite-53a97102d33741db170002de.js

satellite-53a97102d33741db170002de.js

79 ms

sp.js

sp.js

72 ms

linkid.js

linkid.js

62 ms

ecommerce.js

ecommerce.js

63 ms

__utm.gif

__utm.gif

53 ms

__utm.gif

__utm.gif

54 ms

eventgroupmap.js

eventgroupmap.js

48 ms

collect

collect

44 ms

collect

collect

23 ms

collect

collect

23 ms

collect

collect

26 ms

opensans-regular-webfont.ttf

opensans-regular-webfont.ttf

25 ms

opensans-semibold-webfont.ttf

opensans-semibold-webfont.ttf

33 ms

opensans-bold-webfont.ttf

opensans-bold-webfont.ttf

68 ms

sunsilkone-regular-webfont.ttf

sunsilkone-regular-webfont.ttf

40 ms

fontawesome-webfont.ttf

fontawesome-webfont.ttf

19 ms

minify.aspx

minify.aspx

101 ms

minify.aspx

minify.aspx

108 ms

minify.aspx

minify.aspx

105 ms

Accessibility Review

sunsilk.it accessibility score

100

Accessibility Issues

Best Practices

sunsilk.it best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

sunsilk.it SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    IT

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sunsilk.it can be misinterpreted by Google and other search engines. Our service has detected that Italian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Sunsilk.it main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sunsilk.it

Open Graph description is not detected on the main page of Sunsilk. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: