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Report Summary

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    Performance

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    Accessibility

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    Best Practices

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    SEO

swissnews.ch

UnternehmerZeitung: Home

Page Load Speed

3.2 sec in total

First Response

529 ms

Resources Loaded

2.3 sec

Page Rendered

328 ms

swissnews.ch screenshot

About Website

Welcome to swissnews.ch homepage info - get ready to check Swissnews best content right away, or after learning these important things about swissnews.ch

Die Unternehmer Zeitung ist das Fachblatt der Firmeninhaber und -Inhaberinnen in der Deutschschweiz.

Visit swissnews.ch

Key Findings

We analyzed Swissnews.ch page load time and found that the first response time was 529 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

swissnews.ch performance score

0

Network Requests Diagram

www.unternehmerzeitung.ch

529 ms

stylesheet_626e73a1f5.css

187 ms

tt_news_styles.css

187 ms

jquery-1.7.x-1.8.x-1.2.x.js

832 ms

jquery.slick.min.js

371 ms

Our browser made a total of 60 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Swissnews.ch, 5% (3 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Fast.fonts.net. The less responsive or slowest element that took the longest time to load (832 ms) relates to the external source Unternehmerzeitung.ch.

Page Optimization Overview & Recommendations

Page size can be reduced by 544.7 kB (40%)

Content Size

1.3 MB

After Optimization

801.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Swissnews.ch main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 741.5 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 45.2 kB

  • Original 53.4 kB
  • After minification 41.4 kB
  • After compression 8.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.0 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.2 kB or 85% of the original size.

Image Optimization

-10%

Potential reduce by 74.8 kB

  • Original 741.5 kB
  • After minification 666.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Swissnews images are well optimized though.

JavaScript Optimization

-76%

Potential reduce by 390.1 kB

  • Original 510.2 kB
  • After minification 383.5 kB
  • After compression 120.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 390.1 kB or 76% of the original size.

CSS Optimization

-84%

Potential reduce by 34.6 kB

  • Original 41.4 kB
  • After minification 32.3 kB
  • After compression 6.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Swissnews.ch needs all CSS files to be minified and compressed as it can save up to 34.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 18 (33%)

Requests Now

54

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 54 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Swissnews. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.unternehmerzeitung.ch

www.unternehmerzeitung.ch

529 ms

stylesheet_626e73a1f5.css

stylesheet_626e73a1f5.css

187 ms

tt_news_styles.css

tt_news_styles.css

187 ms

jquery-1.7.x-1.8.x-1.2.x.js

jquery-1.7.x-1.8.x-1.2.x.js

832 ms

jquery.slick.min.js

jquery.slick.min.js

371 ms

javascript_0b12553063.js

javascript_0b12553063.js

188 ms

a1a5aaac-661a-4ace-a24b-b1b96eaaadd2.css

a1a5aaac-661a-4ace-a24b-b1b96eaaadd2.css

59 ms

css

css

26 ms

style.css

style.css

267 ms

main.css

main.css

275 ms

adServer.bs

adServer.bs

61 ms

printstyle.css

printstyle.css

104 ms

logo_neu.png

logo_neu.png

133 ms

twitter.png

twitter.png

133 ms

fb.png

fb.png

133 ms

rss.png

rss.png

134 ms

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36e9b5de5d.jpg

462 ms

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156 ms

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187 ms

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6506c80481.jpg

188 ms

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204 ms

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277 ms

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334 ms

external_link_new_window.gif

external_link_new_window.gif

280 ms

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371 ms

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297 ms

internal_link.gif

internal_link.gif

372 ms

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373 ms

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391 ms

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427 ms

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464 ms

Banner-UZ-sms-gateway-156x130.gif

Banner-UZ-sms-gateway-156x130.gif

464 ms

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465 ms

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484 ms

Extendance_Banner_156.jpg

Extendance_Banner_156.jpg

611 ms

separator_156px_grau_hg2_10.jpg

separator_156px_grau_hg2_10.jpg

551 ms

kmu_portal.jpg

kmu_portal.jpg

555 ms

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Banner_Monetas_02-de_156x15_01.jpg

558 ms

separator_156px_grau_hg2_06.jpg

separator_156px_grau_hg2_06.jpg

557 ms

Nebs_01.jpg

Nebs_01.jpg

576 ms

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644 ms

sivg.jpg

sivg.jpg

648 ms

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649 ms

SVC-Claim_d.jpg

SVC-Claim_d.jpg

651 ms

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668 ms

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702 ms

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735 ms

uS3pLXRHi0kuC6qZqTorF-vvDin1pK8aKteLpeZ5c0A.woff

uS3pLXRHi0kuC6qZqTorF-vvDin1pK8aKteLpeZ5c0A.woff

6 ms

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ZcGd2dvMSgl3mHN3lKAjNw.woff

9 ms

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2Qm7q1bJBA_zQozsmNjYk-vvDin1pK8aKteLpeZ5c0A.woff

21 ms

d4b9cc84-4594-40e5-8a60-984e932250b7.woff

d4b9cc84-4594-40e5-8a60-984e932250b7.woff

91 ms

ebStdBanner.js

ebStdBanner.js

22 ms

cd1e3102-c220-4d83-bc51-ea0aeba8257d.jpg

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47 ms

Swiss_clean_banner_156_80px.jpg

Swiss_clean_banner_156_80px.jpg

657 ms

analytics.js

analytics.js

35 ms

VZH_Logo_01.gif

VZH_Logo_01.gif

618 ms

KMU_Logo_Banner.gif

KMU_Logo_Banner.gif

618 ms

CE16_160_600_cd_de_Aussteller.gif

CE16_160_600_cd_de_Aussteller.gif

635 ms

collect

collect

21 ms

collect

collect

64 ms

SEO Factors

swissnews.ch SEO score

0

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Swissnews.ch can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it does not match the claimed English language. Our system also found out that Swissnews.ch main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

swissnews.ch

Open Graph data is detected on the main page of Swissnews. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: