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szgold.com.cn screenshot

Report Summary

  • 67

    Performance

    Renders faster than
    79% of other websites

  • 58

    Accessibility

    Visual factors better than
    that of 25% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 67

    SEO

    Google-friendlier than
    26% of websites

szgold.com.cn

深圳黄金投资有限公司

Page Load Speed

8.1 sec in total

First Response

1.2 sec

Resources Loaded

6.4 sec

Page Rendered

457 ms

szgold.com.cn screenshot

About Website

Click here to check amazing Szgold content. Otherwise, check out these important facts you probably never knew about szgold.com.cn

深圳黄金投资有限公司成立于2009年1月，是上海黄金交易所金融类会员深圳金融电子结算中心授权的负责全国黄金交易业务市场推广的总代理公司，全权代理深圳金融电子结算中心的黄金业务营销与管理工作，为投资者提供优质、专业的黄金投资服务。

Visit szgold.com.cn

Key Findings

We analyzed Szgold.com.cn page load time and found that the first response time was 1.2 sec and then it took 6.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

szgold.com.cn performance score

67

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.1 s

81/100

10%

LCP (Largest Contentful Paint)

Value6.9 s

6/100

25%

SI (Speed Index)

Value7.8 s

24/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.014

100/100

15%

TTI (Time to Interactive)

Value2.1 s

99/100

10%

Network Requests Diagram

www.szgold.com.cn

1245 ms

base.css

247 ms

common.css

491 ms

index.css

733 ms

logo1.png

752 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that all of those requests were addressed to Szgold.com.cn and no external sources were called. The less responsive or slowest element that took the longest time to load (3.5 sec) belongs to the original domain Szgold.com.cn.

Page Optimization Overview & Recommendations

Page size can be reduced by 134.1 kB (15%)

Content Size

901.8 kB

After Optimization

767.7 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Szgold.com.cn main page is 901.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 890.8 kB which makes up the majority of the site volume.

HTML Optimization

-68%

Potential reduce by 3.3 kB

  • Original 4.9 kB
  • After minification 4.4 kB
  • After compression 1.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 538 B, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 3.3 kB or 68% of the original size.

Image Optimization

-15%

Potential reduce by 129.3 kB

  • Original 890.8 kB
  • After minification 761.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Szgold needs image optimization as it can save up to 129.3 kB or 15% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

CSS Optimization

-25%

Potential reduce by 1.5 kB

  • Original 6.0 kB
  • After minification 6.0 kB
  • After compression 4.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Szgold.com.cn needs all CSS files to be minified and compressed as it can save up to 1.5 kB or 25% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

17

After Optimization

17

  • Images
  • CSS

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Szgold. According to our analytics all requests are already optimized.

Network Requests Diagram

www.szgold.com.cn

www.szgold.com.cn

1245 ms

base.css

base.css

247 ms

common.css

common.css

491 ms

index.css

index.css

733 ms

logo1.png

logo1.png

752 ms

icon1.png

icon1.png

753 ms

item21.png

item21.png

753 ms

item2.png

item2.png

1231 ms

item31.png

item31.png

1231 ms

item32.png

item32.png

1461 ms

item33.png

item33.png

1221 ms

item4.png

item4.png

1950 ms

logo2.png

logo2.png

979 ms

icon2.png

icon2.png

1224 ms

banner1.png

banner1.png

2674 ms

banner2.png

banner2.png

3211 ms

banner3.png

banner3.png

2245 ms

banner4.png

banner4.png

3493 ms

Accessibility Review

szgold.com.cn accessibility score

58

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a valid value for its [lang] attribute.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

szgold.com.cn best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

szgold.com.cn SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    CN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Szgold.com.cn can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and it does not match the claimed language. Our system also found out that Szgold.com.cn main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

szgold.com.cn

Open Graph description is not detected on the main page of Szgold. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: