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theayres-group.com screenshot

Report Summary

  • 27

    Performance

    Renders faster than
    46% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

theayres-group.com

The Ayres-Oak Insurance Services Southwest Michigan's Premier Insurance Professionals

Page Load Speed

1.4 sec in total

First Response

25 ms

Resources Loaded

998 ms

Page Rendered

426 ms

theayres-group.com screenshot

About Website

Click here to check amazing The Ayres Group content. Otherwise, check out these important facts you probably never knew about theayres-group.com

Personal Insurance, Business Insurance, Employee Benefits, Specialty Programs. Sturgis, Portage, Constantine, Schoolcraft, Saranac, Trust Shield

Visit theayres-group.com

Key Findings

We analyzed Theayres-group.com page load time and found that the first response time was 25 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

theayres-group.com performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value16.0 s

0/100

25%

SI (Speed Index)

Value10.7 s

7/100

10%

TBT (Total Blocking Time)

Value1,110 ms

23/100

30%

CLS (Cumulative Layout Shift)

Value0.004

100/100

15%

TTI (Time to Interactive)

Value19.4 s

2/100

10%

Network Requests Diagram

theayres-group.com

25 ms

ayres-oak.com

100 ms

css

61 ms

grid.css

34 ms

base.css

51 ms

Our browser made a total of 135 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Theayres-group.com, 85% (115 requests) were made to Ayres-oak.com and 4% (6 requests) were made to Match.adsrvr.org. The less responsive or slowest element that took the longest time to load (327 ms) relates to the external source Ayres-oak.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 236.2 kB (8%)

Content Size

2.8 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Theayres-group.com main page is 2.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.2 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 95.2 kB

  • Original 118.1 kB
  • After minification 115.8 kB
  • After compression 22.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 95.2 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 85 B

  • Original 2.2 MB
  • After minification 2.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Ayres Group images are well optimized though.

JavaScript Optimization

-31%

Potential reduce by 115.2 kB

  • Original 375.5 kB
  • After minification 375.5 kB
  • After compression 260.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 115.2 kB or 31% of the original size.

CSS Optimization

-20%

Potential reduce by 25.7 kB

  • Original 130.3 kB
  • After minification 124.0 kB
  • After compression 104.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Theayres-group.com needs all CSS files to be minified and compressed as it can save up to 25.7 kB or 20% of the original size.

Requests Breakdown

Number of requests can be reduced by 106 (87%)

Requests Now

122

After Optimization

16

  • Images
  • JavaScript
  • CSS

The browser has sent 122 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Ayres Group. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 48 to 1 for JavaScripts and from 60 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

theayres-group.com

theayres-group.com

25 ms

ayres-oak.com

ayres-oak.com

100 ms

css

css

61 ms

grid.css

grid.css

34 ms

base.css

base.css

51 ms

layout.css

layout.css

44 ms

audio-player.css

audio-player.css

39 ms

blog.css

blog.css

54 ms

postslider.css

postslider.css

36 ms

buttons.css

buttons.css

57 ms

buttonrow.css

buttonrow.css

56 ms

buttons_fullwidth.css

buttons_fullwidth.css

57 ms

catalogue.css

catalogue.css

69 ms

comments.css

comments.css

70 ms

contact.css

contact.css

71 ms

slideshow.css

slideshow.css

77 ms

contentslider.css

contentslider.css

72 ms

countdown.css

countdown.css

73 ms

gallery.css

gallery.css

79 ms

gallery_horizontal.css

gallery_horizontal.css

82 ms

google_maps.css

google_maps.css

86 ms

grid_row.css

grid_row.css

88 ms

heading.css

heading.css

86 ms

headline_rotator.css

headline_rotator.css

101 ms

hr.css

hr.css

92 ms

icon.css

icon.css

98 ms

iconbox.css

iconbox.css

102 ms

iconlist.css

iconlist.css

99 ms

image.css

image.css

103 ms

image_hotspots.css

image_hotspots.css

105 ms

magazine.css

magazine.css

115 ms

masonry_entries.css

masonry_entries.css

113 ms

avia-snippet-site-preloader.css

avia-snippet-site-preloader.css

120 ms

menu.css

menu.css

121 ms

notification.css

notification.css

120 ms

numbers.css

numbers.css

123 ms

portfolio.css

portfolio.css

128 ms

progressbar.css

progressbar.css

148 ms

js

js

76 ms

js

js

121 ms

promobox.css

promobox.css

134 ms

slideshow_accordion.css

slideshow_accordion.css

111 ms

slideshow_feature_image.css

slideshow_feature_image.css

114 ms

slideshow_fullsize.css

slideshow_fullsize.css

111 ms

slideshow_fullscreen.css

slideshow_fullscreen.css

111 ms

scc-c2.min.js

scc-c2.min.js

9 ms

tti.min.js

tti.min.js

8 ms

slideshow_layerslider.css

slideshow_layerslider.css

110 ms

social_share.css

social_share.css

126 ms

tab_section.css

tab_section.css

108 ms

table.css

table.css

109 ms

tabs.css

tabs.css

113 ms

team.css

team.css

105 ms

testimonials.css

testimonials.css

107 ms

timeline.css

timeline.css

108 ms

toggles.css

toggles.css

109 ms

video.css

video.css

113 ms

style.css

style.css

118 ms

shortcodes.css

shortcodes.css

113 ms

magnific-popup.css

magnific-popup.css

119 ms

avia-snippet-lightbox.css

avia-snippet-lightbox.css

114 ms

avia-snippet-widget.css

avia-snippet-widget.css

116 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

112 ms

wp-mediaelement.css

wp-mediaelement.css

117 ms

enfold.css

enfold.css

114 ms

custom.css

custom.css

111 ms

jquery.js

jquery.js

122 ms

jquery-migrate.js

jquery-migrate.js

132 ms

stopbadbots.js

stopbadbots.js

135 ms

avia-compat.js

avia-compat.js

132 ms

avia.js

avia.js

126 ms

shortcodes.js

shortcodes.js

126 ms

audio-player.js

audio-player.js

133 ms

contact.js

contact.js

135 ms

slideshow.js

slideshow.js

132 ms

countdown.js

countdown.js

132 ms

gallery.js

gallery.js

124 ms

gallery_horizontal.js

gallery_horizontal.js

121 ms

headline_rotator.js

headline_rotator.js

130 ms

iconlist.js

iconlist.js

129 ms

image_hotspots.js

image_hotspots.js

127 ms

magazine.js

magazine.js

125 ms

isotope.js

isotope.js

120 ms

masonry_entries.js

masonry_entries.js

247 ms

menu.js

menu.js

242 ms

notification.js

notification.js

244 ms

numbers.js

numbers.js

239 ms

portfolio.js

portfolio.js

234 ms

progressbar.js

progressbar.js

229 ms

slideshow-video.js

slideshow-video.js

232 ms

slideshow_accordion.js

slideshow_accordion.js

245 ms

slideshow_fullscreen.js

slideshow_fullscreen.js

244 ms

slideshow_layerslider.js

slideshow_layerslider.js

240 ms

tab_section.js

tab_section.js

226 ms

tabs.js

tabs.js

227 ms

testimonials.js

testimonials.js

224 ms

timeline.js

timeline.js

267 ms

toggles.js

toggles.js

267 ms

video.js

video.js

265 ms

core.js

core.js

259 ms

stopbadbots_fingerprint.js

stopbadbots_fingerprint.js

269 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

257 ms

avia-snippet-lightbox.js

avia-snippet-lightbox.js

252 ms

avia-snippet-megamenu.js

avia-snippet-megamenu.js

248 ms

mediaelement-and-player.js

mediaelement-and-player.js

246 ms

mediaelement-migrate.js

mediaelement-migrate.js

283 ms

wp-mediaelement.js

wp-mediaelement.js

281 ms

avia_google_maps_front.js

avia_google_maps_front.js

270 ms

2023_AOIS_brand.png

2023_AOIS_brand.png

268 ms

Untitled-5.jpg

Untitled-5.jpg

304 ms

Untitled-4.jpg

Untitled-4.jpg

302 ms

Untitled-6.jpg

Untitled-6.jpg

310 ms

Untitled-8.jpg

Untitled-8.jpg

312 ms

Untitled-9.jpg

Untitled-9.jpg

299 ms

Untitled-10.jpg

Untitled-10.jpg

291 ms

personal_coverage-5.jpg

personal_coverage-5.jpg

301 ms

business_coverage-1.jpg

business_coverage-1.jpg

299 ms

employee_coverage.jpg

employee_coverage.jpg

300 ms

pixel

pixel

189 ms

specialty_coverage.jpg

specialty_coverage.jpg

327 ms

theayresgroup-3-1000x430.jpg

theayresgroup-3-1000x430.jpg

172 ms

S6uyw4BMUTPHjx4wWw.ttf

S6uyw4BMUTPHjx4wWw.ttf

100 ms

S6u9w4BMUTPHh7USSwiPHA.ttf

S6u9w4BMUTPHh7USSwiPHA.ttf

152 ms

S6u9w4BMUTPHh6UVSwiPHA.ttf

S6u9w4BMUTPHh6UVSwiPHA.ttf

157 ms

entypo-fontello.woff

entypo-fontello.woff

320 ms

sdk.js

sdk.js

94 ms

rubicon

rubicon

102 ms

pixel

pixel

60 ms

sdk.js

sdk.js

53 ms

google

google

44 ms

rubicon

rubicon

58 ms

appnexus

appnexus

4 ms

appnexus

appnexus

6 ms

generic

generic

4 ms

rum

rum

29 ms

Accessibility Review

theayres-group.com accessibility score

80

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

theayres-group.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

theayres-group.com SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Theayres-group.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Theayres-group.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

theayres-group.com

Open Graph data is detected on the main page of The Ayres Group. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: