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themorgancompany.com screenshot

Report Summary

  • 50

    Performance

    Renders faster than
    68% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

themorgancompany.com

The Morgan Company | Promotional Products and Corporate Apparel: HOME

Page Load Speed

2.2 sec in total

First Response

295 ms

Resources Loaded

1.4 sec

Page Rendered

532 ms

themorgancompany.com screenshot

About Website

Visit themorgancompany.com now to see the best up-to-date The Morgan Company content and also check out these interesting facts you probably never knew about themorgancompany.com

The Morgan Company offers promotional products and apparel with your logo. We can put your logo on anything - hats, cups, uniforms, T Shirts, tote bags, trade show items, awards, gifts, golf equipment...

Visit themorgancompany.com

Key Findings

We analyzed Themorgancompany.com page load time and found that the first response time was 295 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

themorgancompany.com performance score

50

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

45/100

10%

LCP (Largest Contentful Paint)

Value13.0 s

0/100

25%

SI (Speed Index)

Value7.0 s

32/100

10%

TBT (Total Blocking Time)

Value250 ms

85/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value11.4 s

19/100

10%

Network Requests Diagram

www.themorgancompany.com

295 ms

bootstrap.min.css

88 ms

flexslider.css

125 ms

font-awesome.min.css

156 ms

slick.css

153 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 96% of them (77 requests) were addressed to the original Themorgancompany.com, 3% (2 requests) were made to Google-analytics.com and 1% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (574 ms) belongs to the original domain Themorgancompany.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (29%)

Content Size

3.6 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Themorgancompany.com main page is 3.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 3.2 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 61.0 kB

  • Original 71.8 kB
  • After minification 66.1 kB
  • After compression 10.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.0 kB or 85% of the original size.

Image Optimization

-27%

Potential reduce by 885.9 kB

  • Original 3.2 MB
  • After minification 2.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, The Morgan Company needs image optimization as it can save up to 885.9 kB or 27% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-37%

Potential reduce by 76.2 kB

  • Original 206.0 kB
  • After minification 205.8 kB
  • After compression 129.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 76.2 kB or 37% of the original size.

CSS Optimization

-33%

Potential reduce by 30.5 kB

  • Original 91.6 kB
  • After minification 91.6 kB
  • After compression 61.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Themorgancompany.com needs all CSS files to be minified and compressed as it can save up to 30.5 kB or 33% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (33%)

Requests Now

75

After Optimization

50

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Morgan Company. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.themorgancompany.com

www.themorgancompany.com

295 ms

bootstrap.min.css

bootstrap.min.css

88 ms

flexslider.css

flexslider.css

125 ms

font-awesome.min.css

font-awesome.min.css

156 ms

slick.css

slick.css

153 ms

lightbox.css

lightbox.css

154 ms

vex.css

vex.css

153 ms

vex-theme-default.css

vex-theme-default.css

153 ms

StyleSheet

StyleSheet

229 ms

Pic

Pic

311 ms

jquery.min.js

jquery.min.js

242 ms

migrate-3.1.0.js

migrate-3.1.0.js

184 ms

bootstrap.min.js

bootstrap.min.js

186 ms

slick.min.js

slick.min.js

189 ms

hoverIntent.min.js

hoverIntent.min.js

220 ms

superfish.min.js

superfish.min.js

222 ms

jquery.validate.min.js

jquery.validate.min.js

240 ms

jquery.flexslider-min.js

jquery.flexslider-min.js

306 ms

lightbox.js

lightbox.js

308 ms

ie10-viewport-bug-workaround.js

ie10-viewport-bug-workaround.js

307 ms

iframeResizer.min.js

iframeResizer.min.js

315 ms

IFrameUtils.js

IFrameUtils.js

315 ms

vex.combined.js

vex.combined.js

319 ms

custom.js

custom.js

317 ms

highslide-full.packed.js

highslide-full.packed.js

317 ms

highslide.config.js

highslide.config.js

315 ms

highslide.css

highslide.css

317 ms

asset-8new-layout.png

asset-8new-layout.png

497 ms

asset-10holiday.png

asset-10holiday.png

435 ms

quotes.png

quotes.png

347 ms

WEBlogPic

WEBlogPic

453 ms

WEBlogPic

WEBlogPic

478 ms

Facebook.png

Facebook.png

348 ms

LinkedIn.png

LinkedIn.png

433 ms

Instagram.png

Instagram.png

434 ms

Yelp.png

Yelp.png

461 ms

asset-7black.png

asset-7black.png

574 ms

Pic

Pic

268 ms

Pic

Pic

345 ms

Pic

Pic

542 ms

Pic

Pic

490 ms

QPic

QPic

318 ms

QPic

QPic

320 ms

QPic

QPic

360 ms

QPic

QPic

374 ms

QPic

QPic

393 ms

QPic

QPic

398 ms

QPic

QPic

409 ms

QPic

QPic

424 ms

QPic

QPic

461 ms

QPic

QPic

439 ms

QPic

QPic

391 ms

QPic

QPic

405 ms

QPic

QPic

434 ms

QPic

QPic

432 ms

QPic

QPic

437 ms

QPic

QPic

444 ms

QPic

QPic

464 ms

QPic

QPic

472 ms

QPic

QPic

477 ms

QPic

QPic

482 ms

QPic

QPic

521 ms

glyphicons-halflings-regular.woff

glyphicons-halflings-regular.woff

496 ms

analytics.js

analytics.js

94 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

473 ms

QPic

QPic

427 ms

slick.woff

slick.woff

403 ms

QPic

QPic

423 ms

QPic

QPic

431 ms

collect

collect

13 ms

QPic

QPic

418 ms

close.png

close.png

404 ms

js

js

66 ms

loading.gif

loading.gif

394 ms

prev.png

prev.png

386 ms

next.png

next.png

388 ms

ajax-loader.gif

ajax-loader.gif

348 ms

custom.png

custom.png

36 ms

zoomout.cur

zoomout.cur

37 ms

loader.white.gif

loader.white.gif

37 ms

Accessibility Review

themorgancompany.com accessibility score

75

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

themorgancompany.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

themorgancompany.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Themorgancompany.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Themorgancompany.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

themorgancompany.com

Open Graph description is not detected on the main page of The Morgan Company. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: