3.3 sec in total
860 ms
2.3 sec
177 ms
Welcome to theordinary.com homepage info - get ready to check The Ordinary best content for United States right away, or after learning these important things about theordinary.com
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Visit theordinary.comWe analyzed Theordinary.com page load time and found that the first response time was 860 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.
theordinary.com performance score
name
value
score
weighting
Value2.5 s
67/100
10%
Value11.3 s
0/100
25%
Value12.9 s
2/100
10%
Value6,250 ms
0/100
30%
Value0.014
100/100
15%
Value34.5 s
0/100
10%
860 ms
21 ms
43 ms
38 ms
34 ms
Our browser made a total of 79 requests to load all elements on the main page. We found that 35% of them (28 requests) were addressed to the original Theordinary.com, 9% (7 requests) were made to Deciem.my.salesforce-sites.com and 6% (5 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (860 ms) belongs to the original domain Theordinary.com.
Page size can be reduced by 283.0 kB (24%)
1.2 MB
920.5 kB
In fact, the total size of Theordinary.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 846.3 kB which makes up the majority of the site volume.
Potential reduce by 233.4 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 90.1 kB, which is 35% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 233.4 kB or 89% of the original size.
Potential reduce by 0 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Ordinary images are well optimized though.
Potential reduce by 49.6 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.
Potential reduce by 11 B
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Theordinary.com has all CSS files already compressed.
Number of requests can be reduced by 58 (77%)
75
17
The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Ordinary. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 44 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.
en-us
860 ms
jquery.min.js
21 ms
vendors.js
43 ms
main.js
38 ms
exp_components-theordinary.js
34 ms
campaignBanner.js
38 ms
main.js
53 ms
bootstrap.css
37 ms
icons-font.css
42 ms
global.css
67 ms
homePage_exp.css
64 ms
campaignBanner.css
65 ms
widget.js
39 ms
api.js
62 ms
29849.js
44 ms
sms_aff_clicktrack-deciem.js
60 ms
esw.min.js
47 ms
dwanalytics-22.2.js
60 ms
dwac-21.7.js
62 ms
gretel.min.js
40 ms
gtm.js
150 ms
theordinary_black.svg
23 ms
niod_grey.svg
25 ms
deciem_black.svg
25 ms
theordinary.svg
23 ms
logo.svg
26 ms
theordinary_white.svg
25 ms
niod.svg
77 ms
niod_black.svg
79 ms
niod_white.svg
77 ms
deciem_full_black.svg
79 ms
deciem_full_white.svg
80 ms
animated-astronaut.gif
84 ms
short-arrow-rounded.svg
80 ms
lipbalm-bottle.jpg
81 ms
footer-plus.svg
80 ms
recaptcha__en.js
39 ms
script.js
32 ms
liveAgentSetupFlow
214 ms
detector-dom.min.js
184 ms
js
93 ms
analytics.js
308 ms
hotjar-1434794.js
307 ms
core.js
323 ms
quant.js
294 ms
bat.js
320 ms
pixel.js
315 ms
destination
219 ms
destination
218 ms
destination
177 ms
hotjar-1434780.js
311 ms
fbevents.js
302 ms
collect.js
301 ms
scevent.min.js
275 ms
events.js
345 ms
281 ms
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1 ms
stub.js
101 ms
lightning.out.js
221 ms
main.js
329 ms
en_US.js
318 ms
NetworkTracking.js
283 ms
activityi;src=11373437;type=pagev0;cat=decie0;ord=2931808573101;npa=0;auiddc=1966949034.1725101210;pscdl=noapi;frm=0;gtm=45fe48s0v9190551587z8833212135za201zb833212135;gcd=13l3l3l3l1l1;dma=0;tag_exp=0;epver=2;~oref=https%3A%2F%2Ftheordinary.com%2Fen-us
206 ms
activityi;src=13759042;type=website;cat=allpages;ord=6721365875541;npa=0;auiddc=1966949034.1725101210;u1=https%3A%2F%2Ftheordinary.com%2Fen-us;pscdl=noapi;frm=0;gtm=45fe48s0v9190651137z8833212135za201zb833212135;gcd=13l3l3l3l1l1;dma=0;tag_exp=0;epver=2;~oref=https%3A%2F%2Ftheordinary.com%2Fen-us
172 ms
rules-p-vrgqp8HkEUxPG.js
101 ms
62 ms
events.js
98 ms
lightning.out.delegate.js
62 ms
collect
67 ms
modules.8da33a8f469c3b5ffcec.js
92 ms
config
83 ms
rp.gif
85 ms
a2_dwpcy0ebbxsj_telemetry
57 ms
918069964921567
97 ms
25065556.js
26 ms
main.MTZlYmMyNjliMA.js
21 ms
pixel;r=1452152958;source=gtm;rf=0;a=p-vrgqp8HkEUxPG;url=https%3A%2F%2Ftheordinary.com%2Fen-us;uht=2;fpan=1;fpa=P0-827170635-1725101210046;pbc=;ns=0;ce=1;qjs=1;qv=15f23c9a-20240703164903;cm=;gdpr=0;ref=;d=theordinary.com;dst=0;et=1725101210149;tzo=-180;ogl=;ses=bc3a5a74-3fc2-4b47-b9af-4949b166ebde;mdl=
58 ms
src=13759042;type=website;cat=allpages;ord=6721365875541;npa=0;auiddc=*;u1=https%3A%2F%2Ftheordinary.com%2Fen-us;pscdl=noapi;frm=0;gtm=45fe48s0v9190651137z8833212135za201zb833212135;gcd=13l3l3l3l1l1;dma=0;tag_exp=0;epver=2;~oref=https%3A%2F%2Ftheordinary.com%2Fen-us
81 ms
src=11373437;type=pagev0;cat=decie0;ord=2931808573101;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe48s0v9190551587z8833212135za201zb833212135;gcd=13l3l3l3l1l1;dma=0;tag_exp=0;epver=2;~oref=https%3A%2F%2Ftheordinary.com%2Fen-us
439 ms
theordinary.com accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.
[role]s are not contained by their required parent element
ARIA IDs are not unique
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
<frame> or <iframe> elements do not have a title
Tables and lists
These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
Impact
Issue
List items (<li>) are not contained within <ul> or <ol> parent elements.
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
theordinary.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Missing source maps for large first-party JavaScript
theordinary.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
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EN
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EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Theordinary.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Theordinary.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
theordinary.com
Open Graph description is not detected on the main page of The Ordinary. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: