Tools & Wizards About Us
tradewinds.com screenshot

Report Summary

  • 70

    Performance

    Renders faster than
    81% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

tradewinds.com

Financial Planning | Advisor | Tradewinds Capital Management | Bellingham | Shoreline

Page Load Speed

879 ms in total

First Response

73 ms

Resources Loaded

699 ms

Page Rendered

107 ms

tradewinds.com screenshot

About Website

Click here to check amazing Tradewinds content. Otherwise, check out these important facts you probably never knew about tradewinds.com

Tradewinds Capital Management specializes in financial advice, planning, and investment management. Locations in Bellingham and Shoreline.

Visit tradewinds.com

Key Findings

We analyzed Tradewinds.com page load time and found that the first response time was 73 ms and then it took 806 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

tradewinds.com performance score

70

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

38/100

10%

LCP (Largest Contentful Paint)

Value5.8 s

15/100

25%

SI (Speed Index)

Value4.2 s

78/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.01

100/100

15%

TTI (Time to Interactive)

Value3.4 s

93/100

10%

Network Requests Diagram

tradewinds.com

73 ms

Default.aspx

280 ms

Tradewinds.css

85 ms

UniversalNavigation.css

45 ms

iMAWebCookie.js

24 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Tradewinds.com, 88% (29 requests) were made to Nuveen.com and 6% (2 requests) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (280 ms) relates to the external source Nuveen.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 797.7 kB (77%)

Content Size

1.0 MB

After Optimization

237.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Tradewinds.com main page is 1.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Javascripts take 738.4 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 88.7 kB

  • Original 113.8 kB
  • After minification 112.3 kB
  • After compression 25.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 88.7 kB or 78% of the original size.

Image Optimization

-35%

Potential reduce by 56.4 kB

  • Original 160.1 kB
  • After minification 103.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Tradewinds needs image optimization as it can save up to 56.4 kB or 35% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-86%

Potential reduce by 634.0 kB

  • Original 738.4 kB
  • After minification 417.0 kB
  • After compression 104.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 634.0 kB or 86% of the original size.

CSS Optimization

-82%

Potential reduce by 18.7 kB

  • Original 22.7 kB
  • After minification 16.6 kB
  • After compression 4.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Tradewinds.com needs all CSS files to be minified and compressed as it can save up to 18.7 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 18 (58%)

Requests Now

31

After Optimization

13

  • Images
  • JavaScript
  • CSS

The browser has sent 31 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Tradewinds. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

tradewinds.com

tradewinds.com

73 ms

Default.aspx

Default.aspx

280 ms

Tradewinds.css

Tradewinds.css

85 ms

UniversalNavigation.css

UniversalNavigation.css

45 ms

iMAWebCookie.js

iMAWebCookie.js

24 ms

WebResource.axd

WebResource.axd

87 ms

WebResource.axd

WebResource.axd

46 ms

WebResource.axd

WebResource.axd

64 ms

WebResource.axd

WebResource.axd

51 ms

WebResource.axd

WebResource.axd

66 ms

ScriptResource.axd

ScriptResource.axd

126 ms

ScriptResource.axd

ScriptResource.axd

125 ms

ScriptResource.axd

ScriptResource.axd

125 ms

ScriptResource.axd

ScriptResource.axd

95 ms

ScriptResource.axd

ScriptResource.axd

124 ms

ScriptResource.axd

ScriptResource.axd

142 ms

ScriptResource.axd

ScriptResource.axd

201 ms

ScriptResource.axd

ScriptResource.axd

142 ms

ScriptResource.axd

ScriptResource.axd

142 ms

ScriptResource.axd

ScriptResource.axd

142 ms

ScriptResource.axd

ScriptResource.axd

143 ms

dc.js

dc.js

31 ms

tradewindsLogo.jpg

tradewindsLogo.jpg

74 ms

goButton.gif

goButton.gif

81 ms

FromNuveenInvestments.gif

FromNuveenInvestments.gif

82 ms

tradewinds_home.jpg

tradewinds_home.jpg

268 ms

btnClose.jpg

btnClose.jpg

94 ms

Peter_Boardman_Value_Europe_Japan.jpg

Peter_Boardman_Value_Europe_Japan.jpg

267 ms

__utm.gif

__utm.gif

22 ms

whiteArrow.gif

whiteArrow.gif

83 ms

arrowDown.gif

arrowDown.gif

26 ms

goldArrow.gif

goldArrow.gif

25 ms

bullet.gif

bullet.gif

58 ms

Accessibility Review

tradewinds.com accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

tradewinds.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

tradewinds.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Tradewinds.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Tradewinds.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

tradewinds.com

Open Graph description is not detected on the main page of Tradewinds. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: