Tools & Wizards About Us
v12outdoor.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 39% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

v12outdoor.com

Rock Climbing, Outdoor Clothing & Paragliding Equipment Specialists

Page Load Speed

6.7 sec in total

First Response

1 sec

Resources Loaded

5.1 sec

Page Rendered

515 ms

v12outdoor.com screenshot

About Website

Visit v12outdoor.com now to see the best up-to-date V12 Outdoor content for United Kingdom and also check out these interesting facts you probably never knew about v12outdoor.com

V12 Outdoor are an independent retailer specialising in Trad, Sport, Boulder and Mountaineering climbing boots and hardwear. We also stock Outdoor Clothing, Paragliding, Camping, Hiking Kit & much mor...

Visit v12outdoor.com

Key Findings

We analyzed V12outdoor.com page load time and found that the first response time was 1 sec and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

v12outdoor.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value11.6 s

0/100

10%

LCP (Largest Contentful Paint)

Value15.6 s

0/100

25%

SI (Speed Index)

Value14.5 s

1/100

10%

TBT (Total Blocking Time)

Value1,710 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0.135

80/100

15%

TTI (Time to Interactive)

Value22.4 s

1/100

10%

Network Requests Diagram

v12outdoor.com

1033 ms

blue.css

300 ms

fixedwidth.css

215 ms

menu.css

229 ms

lightbox.css

210 ms

Our browser made a total of 148 requests to load all elements on the main page. We found that 80% of them (119 requests) were addressed to the original V12outdoor.com, 7% (11 requests) were made to Vf-js.ekomi.de and 1% (2 requests) were made to Smarticon.geotrust.com. The less responsive or slowest element that took the longest time to load (2.2 sec) belongs to the original domain V12outdoor.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 989.8 kB (10%)

Content Size

10.3 MB

After Optimization

9.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of V12outdoor.com main page is 10.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 9.5 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 71.2 kB

  • Original 85.7 kB
  • After minification 68.2 kB
  • After compression 14.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 17.6 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 71.2 kB or 83% of the original size.

Image Optimization

-4%

Potential reduce by 413.1 kB

  • Original 9.5 MB
  • After minification 9.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. V12 Outdoor images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 267.8 kB

  • Original 413.0 kB
  • After minification 405.2 kB
  • After compression 145.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 267.8 kB or 65% of the original size.

CSS Optimization

-84%

Potential reduce by 237.7 kB

  • Original 283.8 kB
  • After minification 266.0 kB
  • After compression 46.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. V12outdoor.com needs all CSS files to be minified and compressed as it can save up to 237.7 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (16%)

Requests Now

145

After Optimization

122

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 145 CSS, Javascripts, AJAX and image requests in order to completely render the main page of V12 Outdoor. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

v12outdoor.com

v12outdoor.com

1033 ms

blue.css

blue.css

300 ms

fixedwidth.css

fixedwidth.css

215 ms

menu.css

menu.css

229 ms

lightbox.css

lightbox.css

210 ms

carousel.css

carousel.css

285 ms

jserver.js

jserver.js

559 ms

jquery-1.8.2.min.js

jquery-1.8.2.min.js

563 ms

jquery.carouFredSel-6.2.1-packed.js

jquery.carouFredSel-6.2.1-packed.js

479 ms

si.js

si.js

38 ms

analytics.js

analytics.js

50 ms

product-search.png

product-search.png

160 ms

cart.png

cart.png

158 ms

CHDHX-401_main2.jpg

CHDHX-401_main2.jpg

306 ms

OL17map.jpg

OL17map.jpg

528 ms

gift_boxes_thmb.jpg

gift_boxes_thmb.jpg

158 ms

outdoorresearch_stormbound.jpg

outdoorresearch_stormbound.jpg

431 ms

alphaclipred_thumb.jpg

alphaclipred_thumb.jpg

217 ms

rhino.jpg

rhino.jpg

214 ms

grivelmonster.jpg

grivelmonster.jpg

219 ms

scarpa_phantom.jpg

scarpa_phantom.jpg

338 ms

thenorthface_verto_micro_hoodie.jpg

thenorthface_verto_micro_hoodie.jpg

339 ms

adizero%20sml.png

adizero%20sml.png

662 ms

DSCF2443.JPG

DSCF2443.JPG

385 ms

pod_alpine_30.jpg

pod_alpine_30.jpg

434 ms

petzl_nao_headtorch.jpg

petzl_nao_headtorch.jpg

439 ms

dometent.jpg

dometent.jpg

468 ms

msr_xgkex.jpg

msr_xgkex.jpg

617 ms

luggage.jpg

luggage.jpg

529 ms

hoser.jpg

hoser.jpg

534 ms

northwalesrock.jpg

northwalesrock.jpg

562 ms

mammut_pulse_barryvox.jpg

mammut_pulse_barryvox.jpg

618 ms

loyaltycard.jpg

loyaltycard.jpg

628 ms

thorblt.jpg

thorblt.jpg

629 ms

blank.jpg

blank.jpg

657 ms

dmm_logo_redjpeg.jpg

dmm_logo_redjpeg.jpg

728 ms

the-north-face-logo.jpg

the-north-face-logo.jpg

713 ms

mammut-logo.jpg

mammut-logo.jpg

731 ms

dmm-logo.jpg

dmm-logo.jpg

725 ms

3rdrock%20logo.jpg

3rdrock%20logo.jpg

915 ms

logo.JPG

logo.JPG

752 ms

asolo_thmb.jpg

asolo_thmb.jpg

820 ms

beal-logo.jpg

beal-logo.jpg

834 ms

logo.jpg

logo.jpg

915 ms

black-diamond-logo.jpg

black-diamond-logo.jpg

826 ms

boreal_logo_sq.jpg

boreal_logo_sq.jpg

847 ms

all.js

all.js

89 ms

vfGsOXfgJQI

vfGsOXfgJQI

145 ms

logo.png

logo.png

885 ms

smarticon

smarticon

81 ms

collect

collect

61 ms

vf-3108-5f98c689dec457bdebd96a33f2a35006.js

vf-3108-5f98c689dec457bdebd96a33f2a35006.js

389 ms

camp.jpg

camp.jpg

1022 ms

crux_logo_sq.jpg

crux_logo_sq.jpg

783 ms

Darn_logo.gif

Darn_logo.gif

795 ms

183 ms

www-embed-player-vflZsBgOl.css

www-embed-player-vflZsBgOl.css

78 ms

www-embed-player.js

www-embed-player.js

100 ms

xd_arbiter.php

xd_arbiter.php

39 ms

xd_arbiter.php

xd_arbiter.php

67 ms

dew-logo-lifestyle.jpg

dew-logo-lifestyle.jpg

808 ms

dmm_logo_sq.jpg

dmm_logo_sq.jpg

804 ms

edelrid_logo_sq.jpg

edelrid_logo_sq.jpg

805 ms

6BOEML_YqI6cKINK5dmh8ZufcXg7sBa4jeB-I9gQ0xI.js

6BOEML_YqI6cKINK5dmh8ZufcXg7sBa4jeB-I9gQ0xI.js

53 ms

ad_status.js

ad_status.js

86 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

99 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

108 ms

EQBSlacklines_logo_sq.jpg

EQBSlacklines_logo_sq.jpg

736 ms

evolv.jpg

evolv.jpg

711 ms

fiveten.jpg

fiveten.jpg

1381 ms

gibbon.jpg

gibbon.jpg

732 ms

GoPro-Logo-White.jpg

GoPro-Logo-White.jpg

690 ms

grivel_thmb.jpg

grivel_thmb.jpg

708 ms

preferred_icebreaker_pm_copper_-c2ab.jpg

preferred_icebreaker_pm_copper_-c2ab.jpg

706 ms

la-sportiva-logo-innovation-banner-700-sotto-articolo-fiemme.jpg

la-sportiva-logo-innovation-banner-700-sotto-articolo-fiemme.jpg

824 ms

sw_silver_norm.png

sw_silver_norm.png

106 ms

sw_silver_over.png

sw_silver_over.png

206 ms

ekomi_popUp_close.png

ekomi_popUp_close.png

208 ms

ekomi_popUp_optimize_over_bt.png

ekomi_popUp_optimize_over_bt.png

208 ms

ekomi_popUp_optimize_norm_bt.png

ekomi_popUp_optimize_norm_bt.png

213 ms

ekomi_popUp_error_over_bt.png

ekomi_popUp_error_over_bt.png

213 ms

ekomi_popUp_error_norm_bt.png

ekomi_popUp_error_norm_bt.png

214 ms

ekomi_popUp_logo.png

ekomi_popUp_logo.png

305 ms

lifesystems_logo_1.jpg

lifesystems_logo_1.jpg

688 ms

Lowe-Alpine-LOGO.jpg

Lowe-Alpine-LOGO.jpg

874 ms

logo_maillon.gif

logo_maillon.gif

711 ms

metolius_thmb.jpg

metolius_thmb.jpg

710 ms

wpaef58064_06.png

wpaef58064_06.png

775 ms

montane.jpg

montane.jpg

803 ms

moon.jpg

moon.jpg

740 ms

mountainhardwear.jpg

mountainhardwear.jpg

757 ms

msr_logo.jpg

msr_logo.jpg

808 ms

phpThumb.jpg

phpThumb.jpg

911 ms

organic.jpg

organic.jpg

772 ms

OR%20logo.jpg

OR%20logo.jpg

772 ms

petzl-logo.jpg

petzl-logo.jpg

789 ms

podsacs.jpg

podsacs.jpg

827 ms

Prana.jpg

Prana.jpg

830 ms

rab_logo_sq.jpg

rab_logo_sq.jpg

773 ms

salewa_logo_thmb.gif

salewa_logo_thmb.gif

784 ms

sanuk.jpg

sanuk.jpg

822 ms

scarpa_logo_sq.jpg

scarpa_logo_sq.jpg

816 ms

TNF_logo_red.jpg

TNF_logo_red.jpg

764 ms

EvoLite.jpg

EvoLite.jpg

854 ms

totem_logo.jpg

totem_logo.jpg

787 ms

wildcountry.jpg

wildcountry.jpg

902 ms

loyaltycard.jpg

loyaltycard.jpg

816 ms

hero.jpg

hero.jpg

761 ms

CHDHS-101_main2.jpg

CHDHS-101_main2.jpg

871 ms

InstinctS.jpg

InstinctS.jpg

2179 ms

scarpa_vapour_xsg_rock_climbing_shoe.jpg

scarpa_vapour_xsg_rock_climbing_shoe.jpg

835 ms

mammut-neonpro-orionbark.jpg

mammut-neonpro-orionbark.jpg

1394 ms

dmm-zenith-red.jpg

dmm-zenith-red.jpg

762 ms

StigmaSki2.jpg

StigmaSki2.jpg

982 ms

freeride_pro_1_v12.jpg

freeride_pro_1_v12.jpg

832 ms

WildfirePro.jpg

WildfirePro.jpg

832 ms

MSpeedAscent.jpg

MSpeedAscent.jpg

813 ms

IMG_0727.JPG

IMG_0727.JPG

858 ms

Dragon-0.jpg

Dragon-0.jpg

827 ms

sparkmainmainpic1.JPG

sparkmainmainpic1.JPG

813 ms

NIKITAPIC1.JPG

NIKITAPIC1.JPG

882 ms

Psiphon-SL-Pant-Blue-Moon.png

Psiphon-SL-Pant-Blue-Moon.png

885 ms

Roxen-Pant-W-Bone.png

Roxen-Pant-W-Bone.png

880 ms

Pemberton-Pant-Redwood.png

Pemberton-Pant-Redwood.png

1210 ms

Texada-Pant-Sandstone.png

Texada-Pant-Sandstone.png

947 ms

acrux2_main1.png

acrux2_main1.png

1668 ms

IMG_0701.JPG

IMG_0701.JPG

1426 ms

wordpress_32.jpg

wordpress_32.jpg

962 ms

facebook_32.jpg

facebook_32.jpg

1043 ms

twitter_32.jpg

twitter_32.jpg

1028 ms

insta_32.jpg

insta_32.jpg

1079 ms

ekomi-logo.jpg

ekomi-logo.jpg

383 ms

dmm.jpg

dmm.jpg

1056 ms

thenorthface.jpg

thenorthface.jpg

1105 ms

dmm-2nds.jpg

dmm-2nds.jpg

1125 ms

mamut.jpg

mamut.jpg

1078 ms

new-just-in.jpg

new-just-in.jpg

1129 ms

sale-save.jpg

sale-save.jpg

1154 ms

frost-guiding.jpg

frost-guiding.jpg

339 ms

paypal-logo.gif

paypal-logo.gif

1118 ms

ST_Merchant_logo.gif

ST_Merchant_logo.gif

1128 ms

header-demo1.jpg

header-demo1.jpg

1167 ms

footer-demo1.jpg

footer-demo1.jpg

1159 ms

sw_silver_norm_br.png

sw_silver_norm_br.png

108 ms

ekomi_popUp_bg.png

ekomi_popUp_bg.png

105 ms

like.php

like.php

266 ms

vpc6VNjRPXV.js

vpc6VNjRPXV.js

69 ms

LVx-xkvaJ0b.png

LVx-xkvaJ0b.png

74 ms

Accessibility Review

v12outdoor.com accessibility score

73

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

v12outdoor.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

v12outdoor.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise V12outdoor.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that V12outdoor.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

v12outdoor.com

Open Graph description is not detected on the main page of V12 Outdoor. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: