Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

westregionalsales.com.au

The West Australian Regional Newspapers - Seven West Media Advertising

Page Load Speed

5.3 sec in total

First Response

713 ms

Resources Loaded

4.4 sec

Page Rendered

220 ms

westregionalsales.com.au screenshot

About Website

Visit westregionalsales.com.au now to see the best up-to-date West Regional Sales content for Australia and also check out these interesting facts you probably never knew about westregionalsales.com.au

The complete regional newspaper network offering integrated in-paper, online, features, lift outs, special publications, inserts and events to regional WA.

Visit westregionalsales.com.au

Key Findings

We analyzed Westregionalsales.com.au page load time and found that the first response time was 713 ms and then it took 4.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

westregionalsales.com.au performance score

0

Network Requests Diagram

westregionalsales.com.au

713 ms

www.westregionalsales.com.au

936 ms

all.js

160 ms

jquery.min.js

13 ms

BrowserUpdateWarning.css

208 ms

Our browser made a total of 61 requests to load all elements on the main page. We found that 39% of them (24 requests) were addressed to the original Westregionalsales.com.au, 18% (11 requests) were made to Scontent.xx.fbcdn.net and 16% (10 requests) were made to Static.xx.fbcdn.net. The less responsive or slowest element that took the longest time to load (2.7 sec) belongs to the original domain Westregionalsales.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 989.4 kB (45%)

Content Size

2.2 MB

After Optimization

1.2 MB

In fact, the total size of Westregionalsales.com.au main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 61.6 kB

  • Original 84.9 kB
  • After minification 79.4 kB
  • After compression 23.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.6 kB or 73% of the original size.

Image Optimization

-15%

Potential reduce by 158.2 kB

  • Original 1.0 MB
  • After minification 884.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, West Regional Sales needs image optimization as it can save up to 158.2 kB or 15% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-68%

Potential reduce by 577.9 kB

  • Original 855.6 kB
  • After minification 817.6 kB
  • After compression 277.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 577.9 kB or 68% of the original size.

CSS Optimization

-85%

Potential reduce by 191.6 kB

  • Original 225.8 kB
  • After minification 189.3 kB
  • After compression 34.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Westregionalsales.com.au needs all CSS files to be minified and compressed as it can save up to 191.6 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (58%)

Requests Now

59

After Optimization

25

The browser has sent 59 CSS, Javascripts, AJAX and image requests in order to completely render the main page of West Regional Sales. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

SEO Factors

westregionalsales.com.au SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Westregionalsales.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Westregionalsales.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of West Regional Sales. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: