Tools & Wizards About Us
whiteknightpromotions.com screenshot

Report Summary

  • 92

    Performance

    Renders faster than
    92% of other websites

  • 66

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 67

    SEO

    Google-friendlier than
    25% of websites

whiteknightpromotions.com

White Knight Promotions - Promtional Products - Ottawa, Canada

Page Load Speed

1.5 sec in total

First Response

279 ms

Resources Loaded

1 sec

Page Rendered

181 ms

whiteknightpromotions.com screenshot

About Website

Click here to check amazing White Knight Promotions content for India. Otherwise, check out these important facts you probably never knew about whiteknightpromotions.com

White Knight Promotions is an Ottawa based specialty advertising and promotional company. We have over 800,000 promotional products available for you to choose from

Visit whiteknightpromotions.com

Key Findings

We analyzed Whiteknightpromotions.com page load time and found that the first response time was 279 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

whiteknightpromotions.com performance score

92

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.2 s

99/100

10%

LCP (Largest Contentful Paint)

Value3.3 s

69/100

25%

SI (Speed Index)

Value1.3 s

100/100

10%

TBT (Total Blocking Time)

Value40 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.3 s

100/100

10%

Network Requests Diagram

whiteknightpromotions.com

279 ms

styles.css

174 ms

main_temp1_01.jpg

185 ms

main_temp1_02.jpg

192 ms

main_temp1_03.jpg

188 ms

Our browser made a total of 21 requests to load all elements on the main page. We found that all of those requests were addressed to Whiteknightpromotions.com and no external sources were called. The less responsive or slowest element that took the longest time to load (746 ms) belongs to the original domain Whiteknightpromotions.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 7.9 kB (8%)

Content Size

102.0 kB

After Optimization

94.1 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Whiteknightpromotions.com main page is 102.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 91.1 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 7.3 kB

  • Original 9.8 kB
  • After minification 8.6 kB
  • After compression 2.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.3 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 7.3 kB or 74% of the original size.

Image Optimization

-0%

Potential reduce by 352 B

  • Original 91.1 kB
  • After minification 90.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. White Knight Promotions images are well optimized though.

CSS Optimization

-28%

Potential reduce by 277 B

  • Original 990 B
  • After minification 990 B
  • After compression 713 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Whiteknightpromotions.com needs all CSS files to be minified and compressed as it can save up to 277 B or 28% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

20

After Optimization

20

  • Images
  • CSS

The browser has sent 20 CSS, Javascripts, AJAX and image requests in order to completely render the main page of White Knight Promotions. According to our analytics all requests are already optimized.

Network Requests Diagram

whiteknightpromotions.com

whiteknightpromotions.com

279 ms

styles.css

styles.css

174 ms

main_temp1_01.jpg

main_temp1_01.jpg

185 ms

main_temp1_02.jpg

main_temp1_02.jpg

192 ms

main_temp1_03.jpg

main_temp1_03.jpg

188 ms

main_temp1_04.jpg

main_temp1_04.jpg

198 ms

main_temp1_05.jpg

main_temp1_05.jpg

201 ms

main_temp1_06.jpg

main_temp1_06.jpg

353 ms

main_temp1_07.jpg

main_temp1_07.jpg

362 ms

main_temp1_08.jpg

main_temp1_08.jpg

366 ms

about-page-title.jpg

about-page-title.jpg

365 ms

main_temp1_10.jpg

main_temp1_10.jpg

386 ms

main_temp1_11.jpg

main_temp1_11.jpg

387 ms

main_temp1_12.jpg

main_temp1_12.jpg

541 ms

main_temp1_13.jpg

main_temp1_13.jpg

542 ms

main_temp1_14.jpg

main_temp1_14.jpg

549 ms

main_temp1_16.jpg

main_temp1_16.jpg

555 ms

main_temp1_17.jpg

main_temp1_17.jpg

563 ms

main_temp1_18.jpg

main_temp1_18.jpg

561 ms

main_temp1_19.jpg

main_temp1_19.jpg

746 ms

main_temp1_20.jpg

main_temp1_20.jpg

725 ms

Accessibility Review

whiteknightpromotions.com accessibility score

66

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

whiteknightpromotions.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

SEO Factors

whiteknightpromotions.com SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whiteknightpromotions.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Whiteknightpromotions.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

whiteknightpromotions.com

Open Graph description is not detected on the main page of White Knight Promotions. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: