Report Summary

  • 97

    Performance

    Renders faster than
    95% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

whiterabbitdesigns.co.uk

Website design - Durham UK - Darlington - Newton Aycliffe - Teesside

Page Load Speed

414 ms in total

First Response

70 ms

Resources Loaded

199 ms

Page Rendered

145 ms

whiterabbitdesigns.co.uk screenshot

About Website

Visit whiterabbitdesigns.co.uk now to see the best up-to-date Whiterabbit Design S content and also check out these interesting facts you probably never knew about whiterabbitdesigns.co.uk

Website design Darlington, web site design Durham UK , specialising in websites for small businesses, B and Bs, holiday lets, clubs, organisations. Free drafts without obligation..

Visit whiterabbitdesigns.co.uk

Key Findings

We analyzed Whiterabbitdesigns.co.uk page load time and found that the first response time was 70 ms and then it took 344 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

whiterabbitdesigns.co.uk performance score

97

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.5 s

96/100

10%

LCP (Largest Contentful Paint)

Value2.2 s

95/100

25%

SI (Speed Index)

Value1.5 s

100/100

10%

TBT (Total Blocking Time)

Value120 ms

97/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.7 s

100/100

10%

Network Requests Diagram

whiterabbitdesigns.co.uk

70 ms

jquery-1.4.2.min.js

29 ms

plusone.js%C2%94

75 ms

logo.jpg

16 ms

bv01461_over.gif

16 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that all of those requests were addressed to Whiterabbitdesigns.co.uk and no external sources were called. The less responsive or slowest element that took the longest time to load (75 ms) belongs to the original domain Whiterabbitdesigns.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 15.1 kB (26%)

Content Size

58.2 kB

After Optimization

43.1 kB

In fact, the total size of Whiterabbitdesigns.co.uk main page is 58.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Javascripts take 27.7 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 9.4 kB

  • Original 12.4 kB
  • After minification 12.4 kB
  • After compression 3.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.4 kB or 75% of the original size.

Image Optimization

-14%

Potential reduce by 2.6 kB

  • Original 18.0 kB
  • After minification 15.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Whiterabbit Design S needs image optimization as it can save up to 2.6 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-11%

Potential reduce by 3.2 kB

  • Original 27.7 kB
  • After minification 27.7 kB
  • After compression 24.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 3.2 kB or 11% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

16

After Optimization

16

The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Whiterabbit Design S. According to our analytics all requests are already optimized.

Accessibility Review

whiterabbitdesigns.co.uk accessibility score

93

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

whiterabbitdesigns.co.uk best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

whiterabbitdesigns.co.uk SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whiterabbitdesigns.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Whiterabbitdesigns.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Whiterabbit Design S. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: