1.6 sec in total
171 ms
1.2 sec
161 ms
Welcome to whyloyaltymatters.com homepage info - get ready to check Whyloyaltymatters best content right away, or after learning these important things about whyloyaltymatters.com
Why Loyalty Matters is based on most comprehensive study of loyalty ever conducted. Loyalty is essential for business success and overall happiness.
Visit whyloyaltymatters.comWe analyzed Whyloyaltymatters.com page load time and found that the first response time was 171 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.
whyloyaltymatters.com performance score
name
value
score
weighting
Value6.2 s
3/100
10%
Value6.7 s
8/100
25%
Value10.1 s
9/100
10%
Value2,980 ms
3/100
30%
Value0.003
100/100
15%
Value10.6 s
23/100
10%
171 ms
306 ms
70 ms
133 ms
136 ms
Our browser made a total of 20 requests to load all elements on the main page. We found that 90% of them (18 requests) were addressed to the original Whyloyaltymatters.com, 5% (1 request) were made to Creative.cc-dt.com and 5% (1 request) were made to Widgetserver.amazon.com. The less responsive or slowest element that took the longest time to load (332 ms) belongs to the original domain Whyloyaltymatters.com.
Page size can be reduced by 225.1 kB (42%)
533.6 kB
308.5 kB
In fact, the total size of Whyloyaltymatters.com main page is 533.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 263.2 kB which makes up the majority of the site volume.
Potential reduce by 6.1 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.1 kB or 66% of the original size.
Potential reduce by 4.7 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Whyloyaltymatters images are well optimized though.
Potential reduce by 202.2 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 202.2 kB or 82% of the original size.
Potential reduce by 12.1 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Whyloyaltymatters.com needs all CSS files to be minified and compressed as it can save up to 12.1 kB or 83% of the original size.
Number of requests can be reduced by 7 (44%)
16
9
The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Whyloyaltymatters. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.
whyloyaltymatters.com
171 ms
www.whyloyaltymatters.com
306 ms
default.css
70 ms
fixes.css
133 ms
lightwindow.css
136 ms
prototype.js
332 ms
scriptaculous.js
137 ms
lightwindow.js
264 ms
329 ms
swfobject.js
196 ms
effects.js
70 ms
206 ms
193 ms
88000000000034098.gif
26 ms
wlm_logo.png
80 ms
index.png
262 ms
book3d.png
265 ms
nielsen.png
87 ms
invalid
15 ms
black-70.png
70 ms
whyloyaltymatters.com accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
whyloyaltymatters.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Missing source maps for large first-party JavaScript
whyloyaltymatters.com SEO score
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
N/A
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whyloyaltymatters.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Whyloyaltymatters.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
whyloyaltymatters.com
Open Graph description is not detected on the main page of Whyloyaltymatters. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: