Tools & Wizards About Us
wwf.org screenshot

Report Summary

  • 25

    Performance

    Renders faster than
    44% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 72% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

wwf.org

WWF - Endangered Species Conservation | World Wildlife Fund

Page Load Speed

10.7 sec in total

First Response

142 ms

Resources Loaded

4.3 sec

Page Rendered

6.3 sec

wwf.org screenshot

About Website

Visit wwf.org now to see the best up-to-date WWF content for United States and also check out these interesting facts you probably never knew about wwf.org

World Wildlife Fund - The leading organization in wildlife conservation and endangered species. Learn how you can help WWF make a difference.

Visit wwf.org

Key Findings

We analyzed Wwf.org page load time and found that the first response time was 142 ms and then it took 10.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

wwf.org performance score

25

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

47/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value7.9 s

23/100

10%

TBT (Total Blocking Time)

Value5,380 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value18.8 s

3/100

10%

Network Requests Diagram

www.worldwildlife.org

142 ms

gtm.js

350 ms

application-f3b3362c05f1a3d51eefcbb36d73a8a77d52af863d813b1a1d29d60d9734771e.css

48 ms

header-74f11500397baa86a5426be73b7fb0e0b1eab8af95d9576f4d8748d15dda3019.js

74 ms

api.js

92 ms

Our browser made a total of 107 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Wwf.org, 7% (8 requests) were made to Files.worldwildlife.org and 6% (6 requests) were made to Execution-ci360.worldwildlife.org. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Tags.fullcontact.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 122.3 kB (16%)

Content Size

756.0 kB

After Optimization

633.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Wwf.org main page is 756.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 453.1 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 104.8 kB

  • Original 138.1 kB
  • After minification 130.1 kB
  • After compression 33.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 104.8 kB or 76% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 453.1 kB
  • After minification 453.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. WWF images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 17.5 kB

  • Original 128.2 kB
  • After minification 128.2 kB
  • After compression 110.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 17.5 kB or 14% of the original size.

CSS Optimization

-0%

Potential reduce by 16 B

  • Original 36.7 kB
  • After minification 36.7 kB
  • After compression 36.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Wwf.org has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 65 (67%)

Requests Now

97

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 97 CSS, Javascripts, AJAX and image requests in order to completely render the main page of WWF. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.worldwildlife.org

www.worldwildlife.org

142 ms

gtm.js

gtm.js

350 ms

application-f3b3362c05f1a3d51eefcbb36d73a8a77d52af863d813b1a1d29d60d9734771e.css

application-f3b3362c05f1a3d51eefcbb36d73a8a77d52af863d813b1a1d29d60d9734771e.css

48 ms

header-74f11500397baa86a5426be73b7fb0e0b1eab8af95d9576f4d8748d15dda3019.js

header-74f11500397baa86a5426be73b7fb0e0b1eab8af95d9576f4d8748d15dda3019.js

74 ms

api.js

api.js

92 ms

footer_email_vue-77345f0c.css

footer_email_vue-77345f0c.css

88 ms

application-15760bdd0c723df8abda76ccc093cee7ee3e594f941911643a0ab5d030710cf1.js

application-15760bdd0c723df8abda76ccc093cee7ee3e594f941911643a0ab5d030710cf1.js

88 ms

freshaddress-client-7.0.min.js

freshaddress-client-7.0.min.js

162 ms

luminateExtend.min.js

luminateExtend.min.js

84 ms

footer_email_vue-7b86cfeb02d0bb170734.js

footer_email_vue-7b86cfeb02d0bb170734.js

161 ms

recaptcha__en.js

recaptcha__en.js

257 ms

19xk63dfpz_Medium_WW1118128.jpg

19xk63dfpz_Medium_WW1118128.jpg

476 ms

2mx48mc7gn__WW258192.jpg

2mx48mc7gn__WW258192.jpg

543 ms

5ktrvvp0s6_Medium_WW2132824.jpg

5ktrvvp0s6_Medium_WW2132824.jpg

649 ms

56hkw51z36_sea_lion_07162012_hero_shutterstock_90483844.jpg

56hkw51z36_sea_lion_07162012_hero_shutterstock_90483844.jpg

646 ms

4rc1fmqnfu_Medium_WW2125673_1_.jpg

4rc1fmqnfu_Medium_WW2125673_1_.jpg

646 ms

7og17xukod__WW1172529.jpg

7og17xukod__WW1172529.jpg

646 ms

5docsl0moo_Medium_WW1117281.jpg

5docsl0moo_Medium_WW1117281.jpg

645 ms

3o73ts23g3_shutterstock_Diego_Cervo.jpg

3o73ts23g3_shutterstock_Diego_Cervo.jpg

647 ms

bg-header-pattern-2d1f5ee4abb035203b0bd1cb7326ea039863ae7c3190ee41e43f4d8d9fcbf953.png

bg-header-pattern-2d1f5ee4abb035203b0bd1cb7326ea039863ae7c3190ee41e43f4d8d9fcbf953.png

325 ms

logo-c562409bb6158bf64e5f8b1be066dbd5983d75f5ce7c9935a5afffbcc03f8e5d.png

logo-c562409bb6158bf64e5f8b1be066dbd5983d75f5ce7c9935a5afffbcc03f8e5d.png

326 ms

texture-beige-cbf6683d8b746df3567bb6ca9f9d0edef156e81fbe7f222abf49d697d6f80f2d.png

texture-beige-cbf6683d8b746df3567bb6ca9f9d0edef156e81fbe7f222abf49d697d6f80f2d.png

328 ms

pattern-topo-49d4e8545c8d10676ac0a16d948574d96108053dfadb664ec3c536e00ec95823.png

pattern-topo-49d4e8545c8d10676ac0a16d948574d96108053dfadb664ec3c536e00ec95823.png

330 ms

pattern-splash-2517113960f5720b6c82869a5a128467b47a667693814decaa5f86e43f6a95ce.svg

pattern-splash-2517113960f5720b6c82869a5a128467b47a667693814decaa5f86e43f6a95ce.svg

327 ms

homepage-goals--cloud-a1fa369daa25341ea530381e7a49a127d2bdf6a940df2e529fc2ef1be55afbf8.svg

homepage-goals--cloud-a1fa369daa25341ea530381e7a49a127d2bdf6a940df2e529fc2ef1be55afbf8.svg

422 ms

homepage-goals--footprint-14a3f80553af9d4cbcfff227f5c99485b7822d911a5e2f28d36057deb462a52b.svg

homepage-goals--footprint-14a3f80553af9d4cbcfff227f5c99485b7822d911a5e2f28d36057deb462a52b.svg

428 ms

homepage-goals--tree-2866538a5b81dfeb51e782760f9df81e77cca79c4a107656fba3833bb42d55e9.svg

homepage-goals--tree-2866538a5b81dfeb51e782760f9df81e77cca79c4a107656fba3833bb42d55e9.svg

423 ms

homepage-goals--droplet-b151647c9b6a9f14efdf90e3698db909c4dd271dbe38fd8ed809c6d4803792b4.svg

homepage-goals--droplet-b151647c9b6a9f14efdf90e3698db909c4dd271dbe38fd8ed809c6d4803792b4.svg

417 ms

homepage-goals--waves-eb38bf99f8e8e82b19fd8ee11562a1d933e39fe0c90fa4f653f76a0cd6ea72d7.svg

homepage-goals--waves-eb38bf99f8e8e82b19fd8ee11562a1d933e39fe0c90fa4f653f76a0cd6ea72d7.svg

426 ms

homepage-goals--paw-6152b1642aa2788e8e8ec0167e7706c35159e80eaa80dd2cf52f43efce8eec2c.svg

homepage-goals--paw-6152b1642aa2788e8e8ec0167e7706c35159e80eaa80dd2cf52f43efce8eec2c.svg

429 ms

logo-footer-0d1f0e33577a0ac8d3eed2f9dcf2f97b376aa288e4e73f6997c3c5d22e3e4ebc.png

logo-footer-0d1f0e33577a0ac8d3eed2f9dcf2f97b376aa288e4e73f6997c3c5d22e3e4ebc.png

432 ms

opensans-regular-webfont-1b531e57afd48d1bc0a809948489249a26ddf86f63a70cb61a0782d68204dde2.woff

opensans-regular-webfont-1b531e57afd48d1bc0a809948489249a26ddf86f63a70cb61a0782d68204dde2.woff

430 ms

opensans-semibold-webfont-e7b105225f10fe233609dee73b16c3e3ad09a1fd086f6154bf5d50b2642897dd.woff

opensans-semibold-webfont-e7b105225f10fe233609dee73b16c3e3ad09a1fd086f6154bf5d50b2642897dd.woff

433 ms

opensans-bold-webfont-0705c3d3e81f6e5338a4cfd4f6a898a9abde4c0d48aa94dd2ad61027d1d8caff.woff

opensans-bold-webfont-0705c3d3e81f6e5338a4cfd4f6a898a9abde4c0d48aa94dd2ad61027d1d8caff.woff

429 ms

wwf-webfont-531e7e672e8f13c494236f006d4b2760618cd28f7fe6db58dbd491b9975ea51b.woff

wwf-webfont-531e7e672e8f13c494236f006d4b2760618cd28f7fe6db58dbd491b9975ea51b.woff

251 ms

opensans-italic-webfont-93f65e995ea91af84a18fd6fc89d2556073c9444910e24823d311e27d01ab6c1.woff

opensans-italic-webfont-93f65e995ea91af84a18fd6fc89d2556073c9444910e24823d311e27d01ab6c1.woff

249 ms

opensans-bolditalic-webfont-c91e9cb2db78a1e769a3cd2f4f0eee3d594472ea5d53f831e4be0afcb144569a.woff

opensans-bolditalic-webfont-c91e9cb2db78a1e769a3cd2f4f0eee3d594472ea5d53f831e4be0afcb144569a.woff

338 ms

js

js

270 ms

bat.js

bat.js

731 ms

bugsnag.min.js

bugsnag.min.js

972 ms

quant.js

quant.js

971 ms

ytc.js

ytc.js

695 ms

ot-all.min.js

ot-all.min.js

687 ms

fullcontact.js

fullcontact.js

1124 ms

optimize.js

optimize.js

677 ms

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654 ms

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911 ms

4837c870f346.js

4837c870f346.js

864 ms

print-aabb3a8d3bc305a2b4fc349ad50dcbe3d8ced4e5179736b97a6cffc8a96e1281.css

print-aabb3a8d3bc305a2b4fc349ad50dcbe3d8ced4e5179736b97a6cffc8a96e1281.css

371 ms

10040879.json

10040879.json

465 ms

10095784.json

10095784.json

736 ms

analytics.js

analytics.js

262 ms

ot-min.js

ot-min.js

502 ms

rules-p-aeCLVkpryP0PQ.js

rules-p-aeCLVkpryP0PQ.js

676 ms

collect

collect

281 ms

collect

collect

276 ms

1661607941946

1661607941946

54 ms

ga-audiences

ga-audiences

255 ms

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254 ms

021fe6a0b200013b31620eb6

021fe6a0b200013b31620eb6

289 ms

tc.min.js

tc.min.js

386 ms

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395 ms

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169 ms

sessions.bugsnag.com

sessions.bugsnag.com

268 ms

ot-api.min.js

ot-api.min.js

21 ms

021fe6a0b200013b31620eb6

021fe6a0b200013b31620eb6

44 ms

ca.html

ca.html

147 ms

ca.html

ca.html

199 ms

tap.php

tap.php

520 ms

cksync.php

cksync.php

618 ms

pixel

pixel

624 ms

611 ms

360947.gif

360947.gif

587 ms

rocketfuel_sync

rocketfuel_sync

606 ms

sync

sync

516 ms

g.pixel

g.pixel

524 ms

nr-1216.min.js

nr-1216.min.js

480 ms

tap.php

tap.php

362 ms

g.pixel

g.pixel

361 ms

423 ms

360947.gif

360947.gif

418 ms

pixel

pixel

824 ms

rocketfuel_sync

rocketfuel_sync

489 ms

sync

sync

341 ms

cksync.php

cksync.php

470 ms

conversion_async.js

conversion_async.js

457 ms

fbevents.js

fbevents.js

380 ms

cm

cm

320 ms

rum

rum

90 ms

demconf.jpg

demconf.jpg

88 ms

partner

partner

88 ms

cm

cm

341 ms

demconf.jpg

demconf.jpg

73 ms

6990b25c83

6990b25c83

315 ms

bounce

bounce

95 ms

partner

partner

91 ms

bounce

bounce

90 ms

rum

rum

141 ms

cm

cm

130 ms

547030295430877

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102 ms

sync

sync

196 ms

249 ms

262 ms

sync

sync

61 ms

24 ms

27 ms

sync

sync

47 ms

Accessibility Review

wwf.org accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

wwf.org best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

wwf.org SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Wwf.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Wwf.org main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

wwf.org

Open Graph data is detected on the main page of WWF. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: