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yourmarketpoint.com screenshot

Report Summary

  • 55

    Performance

    Renders faster than
    72% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 75% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

yourmarketpoint.com

MarketPoint - Outsourced Marketing, Research and Communications

Page Load Speed

1.5 sec in total

First Response

178 ms

Resources Loaded

1.2 sec

Page Rendered

109 ms

yourmarketpoint.com screenshot

About Website

Visit yourmarketpoint.com now to see the best up-to-date Your Market Point content and also check out these interesting facts you probably never knew about yourmarketpoint.com

Experienced leaders providing outsourced marketing services for B2B, education and non-profits. Improve communications. Build brand. Drive revenue.

Visit yourmarketpoint.com

Key Findings

We analyzed Yourmarketpoint.com page load time and found that the first response time was 178 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

yourmarketpoint.com performance score

55

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

74/100

10%

LCP (Largest Contentful Paint)

Value9.1 s

1/100

25%

SI (Speed Index)

Value6.3 s

42/100

10%

TBT (Total Blocking Time)

Value320 ms

77/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value7.2 s

51/100

10%

Network Requests Diagram

yourmarketpoint.com

178 ms

yourmarketpoint.com

226 ms

style.min.css

191 ms

tp_twitter_plugin.css

25 ms

default.css

181 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 93% of them (27 requests) were addressed to the original Yourmarketpoint.com, 3% (1 request) were made to Googletagmanager.com and 3% (1 request) were made to Marketpoint.com. The less responsive or slowest element that took the longest time to load (470 ms) belongs to the original domain Yourmarketpoint.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 90.7 kB (3%)

Content Size

2.7 MB

After Optimization

2.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Yourmarketpoint.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 85.4 kB

  • Original 105.6 kB
  • After minification 104.0 kB
  • After compression 20.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 85.4 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 150 B

  • Original 2.3 MB
  • After minification 2.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Your Market Point images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 1.8 kB

  • Original 206.9 kB
  • After minification 206.9 kB
  • After compression 205.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 3.4 kB

  • Original 80.8 kB
  • After minification 80.8 kB
  • After compression 77.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Yourmarketpoint.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 11 (44%)

Requests Now

25

After Optimization

14

  • Images
  • JavaScript
  • CSS

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Your Market Point. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

yourmarketpoint.com

yourmarketpoint.com

178 ms

yourmarketpoint.com

yourmarketpoint.com

226 ms

style.min.css

style.min.css

191 ms

tp_twitter_plugin.css

tp_twitter_plugin.css

25 ms

default.css

default.css

181 ms

avia-merged-styles-8559fc6839bd72a0e37f7ee789afd478---657be91dc0f13.css

avia-merged-styles-8559fc6839bd72a0e37f7ee789afd478---657be91dc0f13.css

27 ms

post-734.css

post-734.css

54 ms

jquery.min.js

jquery.min.js

55 ms

jquery-migrate.min.js

jquery-migrate.min.js

55 ms

avia-head-scripts-691ed3b86f1f8ebcd2569d6434fa3014---657be91e0ef9d.js

avia-head-scripts-691ed3b86f1f8ebcd2569d6434fa3014---657be91e0ef9d.js

56 ms

js

js

64 ms

layerslider.utils.js

layerslider.utils.js

54 ms

layerslider.kreaturamedia.jquery.js

layerslider.kreaturamedia.jquery.js

319 ms

layerslider.transitions.js

layerslider.transitions.js

55 ms

avia-footer-scripts-72609f5d20a6149447acd3324997f5ee---657be91e84146.js

avia-footer-scripts-72609f5d20a6149447acd3324997f5ee---657be91e84146.js

56 ms

Logo-Reverse-275x76.jpg

Logo-Reverse-275x76.jpg

331 ms

4-1600x470.jpg

4-1600x470.jpg

342 ms

1-1600x470.jpg

1-1600x470.jpg

392 ms

iStock-155149012-1600x470.jpg

iStock-155149012-1600x470.jpg

237 ms

3-1600x470.jpg

3-1600x470.jpg

378 ms

Group6.jpg

Group6.jpg

115 ms

6-1600x470.jpg

6-1600x470.jpg

116 ms

2-1600x470.jpg

2-1600x470.jpg

359 ms

interim-1.jpg

interim-1.jpg

117 ms

marketresearch.jpg

marketresearch.jpg

118 ms

communication.jpg

communication.jpg

295 ms

marketing.jpg

marketing.jpg

404 ms

entypo-fontello.woff

entypo-fontello.woff

470 ms

Logo-Reverse-275x76.jpg

Logo-Reverse-275x76.jpg

259 ms

Accessibility Review

yourmarketpoint.com accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

yourmarketpoint.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

yourmarketpoint.com SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Yourmarketpoint.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Yourmarketpoint.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

yourmarketpoint.com

Open Graph data is detected on the main page of Your Market Point. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: