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ziplineb2b.com screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

ziplineb2b.com

B2B Demand Generation & Digital Marketing Agency - Zipline

Page Load Speed

3.2 sec in total

First Response

199 ms

Resources Loaded

2.5 sec

Page Rendered

469 ms

ziplineb2b.com screenshot

About Website

Visit ziplineb2b.com now to see the best up-to-date Zipline B2B content for United States and also check out these interesting facts you probably never knew about ziplineb2b.com

Zipline helps B2B companies fill their pipeline with quality leads using a unique & proven laser-focused digital marketing process.

Visit ziplineb2b.com

Key Findings

We analyzed Ziplineb2b.com page load time and found that the first response time was 199 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

ziplineb2b.com performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

22/100

10%

LCP (Largest Contentful Paint)

Value11.7 s

0/100

25%

SI (Speed Index)

Value13.8 s

1/100

10%

TBT (Total Blocking Time)

Value2,560 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.061

97/100

15%

TTI (Time to Interactive)

Value20.9 s

2/100

10%

Network Requests Diagram

ziplineb2b.com

199 ms

ziplineb2b.com

84 ms

style.css

231 ms

style.min.css

274 ms

css

91 ms

Our browser made a total of 151 requests to load all elements on the main page. We found that 21% of them (32 requests) were addressed to the original Ziplineb2b.com, 36% (55 requests) were made to Cdn.shortpixel.ai and 23% (34 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Cdn.shortpixel.ai.

Page Optimization Overview & Recommendations

Page size can be reduced by 382.0 kB (29%)

Content Size

1.3 MB

After Optimization

946.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ziplineb2b.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 851.1 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 357.3 kB

  • Original 416.9 kB
  • After minification 406.3 kB
  • After compression 59.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 357.3 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 31.8 kB
  • After minification 31.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Zipline B2B images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 24.8 kB

  • Original 851.1 kB
  • After minification 851.1 kB
  • After compression 826.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 28.9 kB
  • After minification 28.9 kB
  • After compression 28.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ziplineb2b.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 104 (92%)

Requests Now

113

After Optimization

9

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 113 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Zipline B2B. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 54 to 1 for JavaScripts and from 52 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

ziplineb2b.com

ziplineb2b.com

199 ms

ziplineb2b.com

ziplineb2b.com

84 ms

style.css

style.css

231 ms

style.min.css

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274 ms

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91 ms

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Accessibility Review

ziplineb2b.com accessibility score

88

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

ziplineb2b.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

ziplineb2b.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ziplineb2b.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ziplineb2b.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ziplineb2b.com

Open Graph data is detected on the main page of Zipline B2B. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: