Tools & Wizards About Us
directchoice.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

directchoice.com

Welcome to Saga – Over 50s insurance, holidays and money

Page Load Speed

4.5 sec in total

First Response

1.1 sec

Resources Loaded

2.7 sec

Page Rendered

693 ms

directchoice.com screenshot

About Website

Click here to check amazing Directchoice content for United Kingdom. Otherwise, check out these important facts you probably never knew about directchoice.com

Saga offers a range of products and services exclusively for the over 50s, including insurance, holidays, money and the UK's best-selling monthly magazine.

Visit directchoice.com

Key Findings

We analyzed Directchoice.com page load time and found that the first response time was 1.1 sec and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

directchoice.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value22.3 s

0/100

25%

SI (Speed Index)

Value12.6 s

3/100

10%

TBT (Total Blocking Time)

Value3,650 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.027

100/100

15%

TTI (Time to Interactive)

Value23.0 s

1/100

10%

Network Requests Diagram

www.saga.co.uk

1127 ms

ruxitagentjs_ICANVfqru_10289240325103055.js

566 ms

main.css

399 ms

mainSpf.css

368 ms

launch-5e75695c3207.min.js

29 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Directchoice.com, 13% (9 requests) were made to Asset.saga.co.uk and 4% (3 requests) were made to Cdn-ukwest.onetrust.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Saga.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 197.1 kB (13%)

Content Size

1.5 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Directchoice.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 183.7 kB

  • Original 202.5 kB
  • After minification 104.3 kB
  • After compression 18.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 98.2 kB, which is 48% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 183.7 kB or 91% of the original size.

Image Optimization

-1%

Potential reduce by 5.6 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Directchoice images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 7.7 kB

  • Original 136.9 kB
  • After minification 136.9 kB
  • After compression 129.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 143 B

  • Original 36.7 kB
  • After minification 36.7 kB
  • After compression 36.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Directchoice.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 7 (11%)

Requests Now

66

After Optimization

59

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Directchoice. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.saga.co.uk

www.saga.co.uk

1127 ms

ruxitagentjs_ICANVfqru_10289240325103055.js

ruxitagentjs_ICANVfqru_10289240325103055.js

566 ms

main.css

main.css

399 ms

mainSpf.css

mainSpf.css

368 ms

launch-5e75695c3207.min.js

launch-5e75695c3207.min.js

29 ms

Bootstrap.js

Bootstrap.js

30 ms

OtAutoBlock.js

OtAutoBlock.js

71 ms

otSDKStub.js

otSDKStub.js

95 ms

main.js

main.js

91 ms

bundle-datalayer.js

bundle-datalayer.js

99 ms

58f92378-d20d-4407-9e29-7e0f2b9e1fe5.json

58f92378-d20d-4407-9e29-7e0f2b9e1fe5.json

129 ms

920979370

920979370

183 ms

Saga_Marble_01.svg

Saga_Marble_01.svg

254 ms

saga_logo.svg

saga_logo.svg

107 ms

account.svg

account.svg

108 ms

car-featured-pod.jpg

car-featured-pod.jpg

527 ms

home-ttl-campaign-308x300.jpg

home-ttl-campaign-308x300.jpg

429 ms

nav-pod-travel-308x300px.jpg

nav-pod-travel-308x300px.jpg

527 ms

hotel-holidays.jpg

hotel-holidays.jpg

195 ms

group-tours.jpg

group-tours.jpg

204 ms

tailormade308x300.jpg

tailormade308x300.jpg

478 ms

discovery_adventure.jpg

discovery_adventure.jpg

280 ms

moselle_bend.jpg

moselle_bend.jpg

320 ms

cruisepodghp300x308.jpg

cruisepodghp300x308.jpg

366 ms

ernav300x308.jpg

ernav300x308.jpg

401 ms

savingsnav300x308.jpg

savingsnav300x308.jpg

453 ms

spf_legal_pod_308x300.jpg

spf_legal_pod_308x300.jpg

526 ms

mortgagesnav300x308.jpg

mortgagesnav300x308.jpg

526 ms

investing308x300.jpg

investing308x300.jpg

577 ms

money-news308x300.jpg

money-news308x300.jpg

577 ms

digital-ad-300x308-pixels.jpg

digital-ad-300x308-pixels.jpg

582 ms

puzzles_308.jpg

puzzles_308.jpg

593 ms

sunset-cruise-hero.jpg

sunset-cruise-hero.jpg

782 ms

cruise_shadow.png

cruise_shadow.png

601 ms

cruise_solid.png

cruise_solid.png

625 ms

holidays-icon.png

holidays-icon.png

649 ms

holiday_solid.png

holiday_solid.png

698 ms

car_shadow.png

car_shadow.png

678 ms

car_solid.png

car_solid.png

687 ms

money_shadow.png

money_shadow.png

709 ms

money_solid.png

money_solid.png

744 ms

magazine-icon.png

magazine-icon.png

767 ms

magazine_solid.png

magazine_solid.png

773 ms

contact-us-icon.png

contact-us-icon.png

786 ms

contact_solid.png

contact_solid.png

807 ms

chichen-itza.jpg

chichen-itza.jpg

833 ms

caribbean.jpg

caribbean.jpg

856 ms

hero-2.jpg

hero-2.jpg

1022 ms

chevron-saga-blue.svg

chevron-saga-blue.svg

103 ms

costa-rica.jpg

costa-rica.jpg

841 ms

location

location

87 ms

Ambit-Regular.woff

Ambit-Regular.woff

193 ms

Ambit-SemiBold.woff

Ambit-SemiBold.woff

433 ms

Ambit-Bold.woff

Ambit-Bold.woff

397 ms

Ambit-Black.woff

Ambit-Black.woff

433 ms

new-orleans.jpg

new-orleans.jpg

773 ms

miami.jpg

miami.jpg

788 ms

domaingroupcheck

domaingroupcheck

50 ms

1811192425-395710dbab34e3bb61337433f0ff01e3fcc0b117cab3ed6d1015989e47d53dab-d

1811192425-395710dbab34e3bb61337433f0ff01e3fcc0b117cab3ed6d1015989e47d53dab-d

47 ms

houston.jpg

houston.jpg

741 ms

sd151_caribbeancentralamericadisc.jpg

sd151_caribbeancentralamericadisc.jpg

746 ms

chauffeur.jpg

chauffeur.jpg

686 ms

balcony.jpg

balcony.jpg

660 ms

all-inclusive.jpg

all-inclusive.jpg

645 ms

spa.jpg

spa.jpg

621 ms

speciality-dining.jpg

speciality-dining.jpg

609 ms

lido.jpg

lido.jpg

603 ms

entertainment.jpg

entertainment.jpg

606 ms

saga_signifer_white_01.svg

saga_signifer_white_01.svg

585 ms

socialiconfacebook.png

socialiconfacebook.png

582 ms

socialicontwitter.png

socialicontwitter.png

585 ms

Accessibility Review

directchoice.com accessibility score

91

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes are not valid or misspelled

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

directchoice.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Page has valid source maps

SEO Factors

directchoice.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Directchoice.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Directchoice.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

directchoice.com

Open Graph data is detected on the main page of Directchoice. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: