Tools & Wizards About Us
noveltytoyworld.co.uk screenshot

Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

noveltytoyworld.co.uk

Novelty Toy World | Wholesale Toys, Bulk Novelties, Party Props UK

Page Load Speed

3.7 sec in total

First Response

954 ms

Resources Loaded

2.4 sec

Page Rendered

286 ms

noveltytoyworld.co.uk screenshot

About Website

Welcome to noveltytoyworld.co.uk homepage info - get ready to check Novelty Toy World best content for United Kingdom right away, or after learning these important things about noveltytoyworld.co.uk

Novelty Toy World is the wholesale website with a fantastic bulk buy selection of unique novelties, toys, games, inflatables, fancy dress and party supplies.

Visit noveltytoyworld.co.uk

Key Findings

We analyzed Noveltytoyworld.co.uk page load time and found that the first response time was 954 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

noveltytoyworld.co.uk performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

16/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value6.3 s

41/100

10%

TBT (Total Blocking Time)

Value590 ms

50/100

30%

CLS (Cumulative Layout Shift)

Value0.038

100/100

15%

TTI (Time to Interactive)

Value12.0 s

16/100

10%

Network Requests Diagram

www.noveltytoyworld.co.uk

954 ms

css

43 ms

fa-safe.css

30 ms

styles.dymc.css

424 ms

styles.dymc.css

692 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 6% of them (4 requests) were addressed to the original Noveltytoyworld.co.uk, 45% (32 requests) were made to Files.ekmcdn.com and 21% (15 requests) were made to 42.cdn.ekm.net. The less responsive or slowest element that took the longest time to load (954 ms) belongs to the original domain Noveltytoyworld.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 209.5 kB (31%)

Content Size

670.0 kB

After Optimization

460.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Noveltytoyworld.co.uk main page is 670.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 275.6 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 160.8 kB

  • Original 199.9 kB
  • After minification 175.8 kB
  • After compression 39.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 24.0 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 160.8 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 402 B

  • Original 275.6 kB
  • After minification 275.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Novelty Toy World images are well optimized though.

JavaScript Optimization

-27%

Potential reduce by 33.6 kB

  • Original 125.4 kB
  • After minification 125.4 kB
  • After compression 91.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 33.6 kB or 27% of the original size.

CSS Optimization

-21%

Potential reduce by 14.7 kB

  • Original 69.1 kB
  • After minification 68.9 kB
  • After compression 54.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Noveltytoyworld.co.uk needs all CSS files to be minified and compressed as it can save up to 14.7 kB or 21% of the original size.

Requests Breakdown

Number of requests can be reduced by 24 (36%)

Requests Now

66

After Optimization

42

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Novelty Toy World. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.noveltytoyworld.co.uk

www.noveltytoyworld.co.uk

954 ms

css

css

43 ms

fa-safe.css

fa-safe.css

30 ms

styles.dymc.css

styles.dymc.css

424 ms

styles.dymc.css

styles.dymc.css

692 ms

shopui.css

shopui.css

32 ms

jquery.min.js

jquery.min.js

39 ms

js

js

72 ms

114677.js

114677.js

78 ms

showdata-thumbnailhover.min.js

showdata-thumbnailhover.min.js

38 ms

showdata-thumbnailhover.css

showdata-thumbnailhover.css

39 ms

upsell-splide-init.min.js

upsell-splide-init.min.js

41 ms

softcart.min.css

softcart.min.css

40 ms

softcart.min.js

softcart.min.js

44 ms

historytracker.js

historytracker.js

64 ms

productimagebadge.css

productimagebadge.css

42 ms

productimagebadge.min.js

productimagebadge.min.js

43 ms

announcementBar.min.js

announcementBar.min.js

43 ms

css

css

24 ms

script.js

script.js

264 ms

shopui.js

shopui.js

3 ms

stats.js

stats.js

342 ms

stats-global.js

stats-global.js

338 ms

gtm.js

gtm.js

117 ms

analytics.js

analytics.js

133 ms

novelty-toy-world-sharpened-minified-with-tagline--new-2.png

novelty-toy-world-sharpened-minified-with-tagline--new-2.png

140 ms

visa.png

visa.png

46 ms

clearance-banner-ntw.png

clearance-banner-ntw.png

144 ms

under-25p-banner.png

under-25p-banner.png

156 ms

branded-&-licensed-toys-banner-ntw.png

branded-&-licensed-toys-banner-ntw.png

181 ms

inflatable-alligator-ride-on-pool-toy-167cm-quantity-3-units-7.14-per-unit-1-201534-p.webp

inflatable-alligator-ride-on-pool-toy-167cm-quantity-3-units-7.14-per-unit-1-201534-p.webp

181 ms

novelty-punk-mohawk-toy-rubber-ducks-5cm-50896-p.jpg

novelty-punk-mohawk-toy-rubber-ducks-5cm-50896-p.jpg

176 ms

high-bounce-bouncy-ball-assortment-price-per-bag-of-100-3cm-quantity-4-units-9.05-per-unit1-258820-p.webp

high-bounce-bouncy-ball-assortment-price-per-bag-of-100-3cm-quantity-4-units-9.05-per-unit1-258820-p.webp

180 ms

kid-s-beach-bucket-spade-sand-shapers-kit-toddler-toys-quantity-12-units-1.22-per-unit-1-259509-p.webp

kid-s-beach-bucket-spade-sand-shapers-kit-toddler-toys-quantity-12-units-1.22-per-unit-1-259509-p.webp

180 ms

pink-cowboy-hat-faux-leather-with-adjustable-strap-adult-size-quantity-12-units-3.10-per-u1-246265-p.webp

pink-cowboy-hat-faux-leather-with-adjustable-strap-adult-size-quantity-12-units-3.10-per-u1-246265-p.webp

176 ms

tennis-set-2-rackets-ball-bulk-buy-sports-toys-quantity-3-units-7.35-per-unit-1-222892-p.webp

tennis-set-2-rackets-ball-bulk-buy-sports-toys-quantity-3-units-7.35-per-unit-1-222892-p.webp

184 ms

football-32-stitched-panel-size-5-quantity-12-units-2.68-per-unit-1-219636-p.webp

football-32-stitched-panel-size-5-quantity-12-units-2.68-per-unit-1-219636-p.webp

184 ms

intex-my-baby-pool-float-for-ages-6-12-months-70cm-quantity-3-units-6.08-per-unit-1-219576-p.webp

intex-my-baby-pool-float-for-ages-6-12-months-70cm-quantity-3-units-6.08-per-unit-1-219576-p.webp

184 ms

plastic-coated-durable-playing-cards-blue-back-quantity-60-units-0.36-per-unit-1-219310-p.webp

plastic-coated-durable-playing-cards-blue-back-quantity-60-units-0.36-per-unit-1-219310-p.webp

185 ms

big-foam-fingers-in-assorted-colours-45cm--124385-1-p.png

big-foam-fingers-in-assorted-colours-45cm--124385-1-p.png

184 ms

intex-inflatable-jet-plane-with-watergun-pool-toy-116cm-quantity-3-units-12.04-per-unit-1-176355-p.webp

intex-inflatable-jet-plane-with-watergun-pool-toy-116cm-quantity-3-units-12.04-per-unit-1-176355-p.webp

184 ms

deluxe-orange-arm-bands-intex-ages-3-6-quantity-12-units-1.45-per-unit-1-219561-p.webp

deluxe-orange-arm-bands-intex-ages-3-6-quantity-12-units-1.45-per-unit-1-219561-p.webp

195 ms

144-piece-rubber-duck-assortment-5cm-quantity-1440-units-0.38-per-unit-103580-p.jpg

144-piece-rubber-duck-assortment-5cm-quantity-1440-units-0.38-per-unit-103580-p.jpg

196 ms

tennis-swingball-set-with-rackets-pole-ball-family-garden-games-quantity-3-units-9.33-per-1-208445-p.webp

tennis-swingball-set-with-rackets-pole-ball-family-garden-games-quantity-3-units-9.33-per-1-208445-p.webp

195 ms

inflatable-musical-instruments-assortment-24479-p.jpg

inflatable-musical-instruments-assortment-24479-p.jpg

196 ms

67-piece-large-art-set-in-wooden-case-quantity-6-units-6.01-per-unit-1-256824-p.webp

67-piece-large-art-set-in-wooden-case-quantity-6-units-6.01-per-unit-1-256824-p.webp

197 ms

325ml-star-wars-classic-mug-boxed-4-assorted-quantity-12-units-2.78-per-unit-1-232096-p.webp

325ml-star-wars-classic-mug-boxed-4-assorted-quantity-12-units-2.78-per-unit-1-232096-p.webp

197 ms

animal-themed-inflatable-toy-assortment-121470-p.jpg

animal-themed-inflatable-toy-assortment-121470-p.jpg

199 ms

colourful-dog-plush-toys-for-kids-17cm-quantity-12-units-1.49-per-unit-1-168526-p.webp

colourful-dog-plush-toys-for-kids-17cm-quantity-12-units-1.49-per-unit-1-168526-p.webp

198 ms

emoji-smiley-faces-rubber-duck-5cm--246067-p.webp

emoji-smiley-faces-rubber-duck-5cm--246067-p.webp

200 ms

air-pump-water-guns-43cm-quantity-12-units-3.68-per-unit-1-200032-p.webp

air-pump-water-guns-43cm-quantity-12-units-3.68-per-unit-1-200032-p.webp

198 ms

area-51-alien-small-soft-plush-toy-4-assorted-16cm-quantity-132-units-1.26-per-unit-1-236209-p.webp

area-51-alien-small-soft-plush-toy-4-assorted-16cm-quantity-132-units-1.26-per-unit-1-236209-p.webp

197 ms

duck-race-wholesale-plastic-duckies-10cm-quantity-12-units-1.09-per-unit-1-244365-p.webp

duck-race-wholesale-plastic-duckies-10cm-quantity-12-units-1.09-per-unit-1-244365-p.webp

198 ms

fruit-scented-smell-ball-on-spiral-keyring-clip-quantity-12-units-1.05-per-unit-1-241335-p.webp

fruit-scented-smell-ball-on-spiral-keyring-clip-quantity-12-units-1.05-per-unit-1-241335-p.webp

199 ms

long-balloon-animal-modelling-kit-30-piece-quantity-12-units-2.67-per-unit-1-223523-p.webp

long-balloon-animal-modelling-kit-30-piece-quantity-12-units-2.67-per-unit-1-223523-p.webp

215 ms

minecraft-licensed-pvc-keyrings-6-assorted-quantity-72-units-0.64-per-unit-1-229005-p.webp

minecraft-licensed-pvc-keyrings-6-assorted-quantity-72-units-0.64-per-unit-1-229005-p.webp

214 ms

peter-pan-soft-plush-toy-characters-3-assorted-30cm-quantity-24-units-3.55-per-unit-1-254628-p.webp

peter-pan-soft-plush-toy-characters-3-assorted-30cm-quantity-24-units-3.55-per-unit-1-254628-p.webp

215 ms

cricket-bat-stumps-ball-set-size-5-quantity-5-units-5.10-per-unit-1-254564-p.webp

cricket-bat-stumps-ball-set-size-5-quantity-5-units-5.10-per-unit-1-254564-p.webp

215 ms

visa-electron.png

visa-electron.png

106 ms

maestro.png

maestro.png

85 ms

mastercard.png

mastercard.png

85 ms

jcb.png

jcb.png

106 ms

paypal.png

paypal.png

106 ms

search.svg

search.svg

152 ms

5aU69_a8oxmIdGl4AQ.ttf

5aU69_a8oxmIdGl4AQ.ttf

141 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

65 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

57 ms

1Pt_g8LJRfWJmhDAuUsSQamb1W0lwk4S4WjMDrMfJQ.ttf

1Pt_g8LJRfWJmhDAuUsSQamb1W0lwk4S4WjMDrMfJQ.ttf

109 ms

1hpr0a2tq

1hpr0a2tq

228 ms

collect

collect

42 ms

js

js

51 ms

Accessibility Review

noveltytoyworld.co.uk accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

noveltytoyworld.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

noveltytoyworld.co.uk SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Noveltytoyworld.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Noveltytoyworld.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

noveltytoyworld.co.uk

Open Graph description is not detected on the main page of Novelty Toy World. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: