Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

deals.upnorthlive.com

Contest List

Page Load Speed

5.1 sec in total

First Response

346 ms

Resources Loaded

4.5 sec

Page Rendered

309 ms

deals.upnorthlive.com screenshot

About Website

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Key Findings

We analyzed Deals.upnorthlive.com page load time and found that the first response time was 346 ms and then it took 4.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

deals.upnorthlive.com performance score

0

Network Requests Diagram

deals.upnorthlive.com

346 ms

index.asp

168 ms

Welcome.aspx

1313 ms

traverse-city

1611 ms

default-wl_rwd_9022_10552.css

39 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 9% of them (3 requests) were addressed to the original Deals.upnorthlive.com, 43% (15 requests) were made to Product-images.imshopping.com and 14% (5 requests) were made to S3.amazonaws.com. The less responsive or slowest element that took the longest time to load (1.6 sec) relates to the external source Wpbn.nimbledeals.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 443.9 kB (27%)

Content Size

1.7 MB

After Optimization

1.2 MB

In fact, the total size of Deals.upnorthlive.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 56.7 kB

  • Original 71.3 kB
  • After minification 71.3 kB
  • After compression 14.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 56.7 kB or 79% of the original size.

Image Optimization

-2%

Potential reduce by 20.3 kB

  • Original 1.1 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Deals Upnorthlive images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 256.9 kB

  • Original 396.1 kB
  • After minification 389.0 kB
  • After compression 139.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 256.9 kB or 65% of the original size.

CSS Optimization

-85%

Potential reduce by 110.1 kB

  • Original 130.1 kB
  • After minification 125.6 kB
  • After compression 20.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Deals.upnorthlive.com needs all CSS files to be minified and compressed as it can save up to 110.1 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 5 (18%)

Requests Now

28

After Optimization

23

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Deals Upnorthlive. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

deals.upnorthlive.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Deals.upnorthlive.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Deals.upnorthlive.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Deals Upnorthlive. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: