Tools & Wizards About Us
westernassociates.com screenshot

Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

westernassociates.com

Western Assoc | Western Associates Inc. - Employee gift ideas in Marion, Kansas United States

Page Load Speed

4.5 sec in total

First Response

81 ms

Resources Loaded

3.4 sec

Page Rendered

1 sec

westernassociates.com screenshot

About Website

Visit westernassociates.com now to see the best up-to-date Western Associates content for United States and also check out these interesting facts you probably never knew about westernassociates.com

For over 70 years, Western Associates has been the trusted partner for businesses seeking high-impact branding solutions. Whether you need corporate apparel, uniforms, client gifts, awards, trade show...

Visit westernassociates.com

Key Findings

We analyzed Westernassociates.com page load time and found that the first response time was 81 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

westernassociates.com performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

28/100

10%

LCP (Largest Contentful Paint)

Value19.2 s

0/100

25%

SI (Speed Index)

Value17.1 s

0/100

10%

TBT (Total Blocking Time)

Value1,030 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.027

100/100

15%

TTI (Time to Interactive)

Value29.8 s

0/100

10%

Network Requests Diagram

westernassociates.com

81 ms

www.westernassociates.com

81 ms

www.westernassociates.com

584 ms

GetRootCss

637 ms

css2

41 ms

Our browser made a total of 98 requests to load all elements on the main page. We found that 44% of them (43 requests) were addressed to the original Westernassociates.com, 31% (30 requests) were made to Tscstatic.westernassociates.com and 8% (8 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2 sec) relates to the external source Tscstatic.westernassociates.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 320.6 kB (6%)

Content Size

5.1 MB

After Optimization

4.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Westernassociates.com main page is 5.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 4.8 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 180.6 kB

  • Original 210.5 kB
  • After minification 167.4 kB
  • After compression 29.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 43.1 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 180.6 kB or 86% of the original size.

Image Optimization

-3%

Potential reduce by 139.1 kB

  • Original 4.8 MB
  • After minification 4.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Western Associates images are well optimized though.

JavaScript Optimization

-13%

Potential reduce by 868 B

  • Original 6.5 kB
  • After minification 6.5 kB
  • After compression 5.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 868 B or 13% of the original size.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 6.6 kB
  • After minification 6.6 kB
  • After compression 6.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Westernassociates.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 37 (43%)

Requests Now

87

After Optimization

50

  • Images
  • JavaScript
  • CSS

The browser has sent 87 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Western Associates. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 22 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

westernassociates.com

westernassociates.com

81 ms

www.westernassociates.com

www.westernassociates.com

81 ms

www.westernassociates.com

www.westernassociates.com

584 ms

GetRootCss

GetRootCss

637 ms

css2

css2

41 ms

css

css

57 ms

css

css

61 ms

css-vars-ponyfill@2

css-vars-ponyfill@2

25 ms

pro-v4-shims.min.css

pro-v4-shims.min.css

50 ms

pro-v4-font-face.min.css

pro-v4-font-face.min.css

75 ms

f926cc00fb.js

f926cc00fb.js

102 ms

Core

Core

219 ms

theme4

theme4

194 ms

theme4-product-bundle

theme4-product-bundle

119 ms

GetCss

GetCss

119 ms

theme4-home-bundle

theme4-home-bundle

121 ms

core

core

760 ms

theme4

theme4

133 ms

theme4-product-grid

theme4-product-grid

98 ms

theme4-home-bundle

theme4-home-bundle

126 ms

api.js

api.js

45 ms

core.js

core.js

39 ms

hotjar-1646832.js

hotjar-1646832.js

332 ms

logo_BZCM8NU9H6.png

logo_BZCM8NU9H6.png

815 ms

ModernNoma_p1_l2_1_1PN6QSJ53045X2.jpg

ModernNoma_p1_l2_1_1PN6QSJ53045X2.jpg

793 ms

BrandtheBr_p1_l3_1_T4BSQPTNUJ3PMY.jpg

BrandtheBr_p1_l3_1_T4BSQPTNUJ3PMY.jpg

793 ms

IndustryDr_p1_l4_1_1N9JQK6UN6CDII.jpg

IndustryDr_p1_l4_1_1N9JQK6UN6CDII.jpg

835 ms

Golf_p1_l5_1_ZHMRD9DZFMO05E.jpg

Golf_p1_l5_1_ZHMRD9DZFMO05E.jpg

816 ms

GetOutdoor_p1_l6_1_DHTQNO2U9ZP4NH.jpg

GetOutdoor_p1_l6_1_DHTQNO2U9ZP4NH.jpg

814 ms

EcoAware_p1_l7_1_65PWZ7F32NMWTK.jpg

EcoAware_p1_l7_1_65PWZ7F32NMWTK.jpg

876 ms

Asi48926934_300x.jpg

Asi48926934_300x.jpg

887 ms

Asi49330144_300x.jpg

Asi49330144_300x.jpg

864 ms

Asi48979775_300x.jpg

Asi48979775_300x.jpg

857 ms

Asi305126454_300x.jpg

Asi305126454_300x.jpg

877 ms

Asi49335773_300x.jpg

Asi49335773_300x.jpg

898 ms

Asi48546566_300x.jpg

Asi48546566_300x.jpg

899 ms

Asi49427135_300x.jpg

Asi49427135_300x.jpg

895 ms

Asi49330159_300x.jpg

Asi49330159_300x.jpg

915 ms

Asi48546553_300x.jpg

Asi48546553_300x.jpg

917 ms

Asi49428942_300x.jpg

Asi49428942_300x.jpg

916 ms

Asi48052371_300x.jpg

Asi48052371_300x.jpg

1960 ms

Asi302865932_300x.jpg

Asi302865932_300x.jpg

931 ms

Adidas_p1_l9_1_LMHIL7DJEXTKGH.jpg

Adidas_p1_l9_1_LMHIL7DJEXTKGH.jpg

945 ms

Champion_p1_l10_2_ETTPLJRUY3KJKI.jpg

Champion_p1_l10_2_ETTPLJRUY3KJKI.jpg

972 ms

CutterBuck_p1_l11_2_2HR5YMV2N96X0K.jpg

CutterBuck_p1_l11_2_2HR5YMV2N96X0K.jpg

972 ms

Nike_p1_l12_2_OSZKI2ODZZISYK.jpg

Nike_p1_l12_2_OSZKI2ODZZISYK.jpg

973 ms

OGIO_p1_l13_2_7MYBLM689FHY4B.jpg

OGIO_p1_l13_2_7MYBLM689FHY4B.jpg

1491 ms

Richardson_p1_l14_2_FWR4RQKM0BA1ZL.jpg

Richardson_p1_l14_2_FWR4RQKM0BA1ZL.jpg

985 ms

Stormtech_p1_l15_2_V7FFUOLA7HMQ11.jpg

Stormtech_p1_l15_2_V7FFUOLA7HMQ11.jpg

1490 ms

TheNorthFa_p1_l16_2_8C7TJPNREUGOXZ.jpg

TheNorthFa_p1_l16_2_8C7TJPNREUGOXZ.jpg

1670 ms

UnderArmou_p1_l17_2_WTWMZFVBPSW912.jpg

UnderArmou_p1_l17_2_WTWMZFVBPSW912.jpg

1493 ms

UrbanPeak_p1_l18_2_KTK5NCB4SQDT8B.jpg

UrbanPeak_p1_l18_2_KTK5NCB4SQDT8B.jpg

1668 ms

VineyardVi_p1_l19_2_66SZFA6ZPJPY3Q.jpg

VineyardVi_p1_l19_2_66SZFA6ZPJPY3Q.jpg

1717 ms

DaveCrofoot-portrait-33IA.png

DaveCrofoot-portrait-33IA.png

280 ms

JimCrofoot-portrait-0XJV.png

JimCrofoot-portrait-0XJV.png

650 ms

KevinGardner-portrait-RP15.png

KevinGardner-portrait-RP15.png

306 ms

KodiKelsey-portrait-VNQO.png

KodiKelsey-portrait-VNQO.png

525 ms

SandyBlack-portrait-X8RZ.png

SandyBlack-portrait-X8RZ.png

438 ms

BarbaraKnu-head-shot-OQW663B.jpg

BarbaraKnu-head-shot-OQW663B.jpg

246 ms

DavidRay-head-shot-HE7BFY2.jpg

DavidRay-head-shot-HE7BFY2.jpg

649 ms

DonnaFink-portrait-5MDD.png

DonnaFink-portrait-5MDD.png

670 ms

GregRegier-head-shot-SIW6H9K.jpg

GregRegier-head-shot-SIW6H9K.jpg

491 ms

GregWells-portrait-6CT6.png

GregWells-portrait-6CT6.png

651 ms

JerryHudso-head-shot-4GH9B53.jpg

JerryHudso-head-shot-4GH9B53.jpg

703 ms

MarilynCal-head-shot-6Z29V6T.jpg

MarilynCal-head-shot-6Z29V6T.jpg

648 ms

PamTatnall-portrait-JGQD.png

PamTatnall-portrait-JGQD.png

831 ms

BernieMiller-portrait-W02Y.png

BernieMiller-portrait-W02Y.png

805 ms

SharonGowi-head-shot-OA37GZM.jpg

SharonGowi-head-shot-OA37GZM.jpg

1846 ms

BrianCrofo-head-shot-0AU5YE5.jpg

BrianCrofo-head-shot-0AU5YE5.jpg

749 ms

MontySmith-portrait-F94R.png

MontySmith-portrait-F94R.png

1910 ms

MikeEldridge-portrait-MS98.png

MikeEldridge-portrait-MS98.png

826 ms

KristinaKeeter-portrait-CY2C.png

KristinaKeeter-portrait-CY2C.png

929 ms

KayceeRobinson-portrait-EFGD.png

KayceeRobinson-portrait-EFGD.png

1624 ms

DellReese-portrait-BEQD.png

DellReese-portrait-BEQD.png

1007 ms

SharonDavis-portrait-QLEB.png

SharonDavis-portrait-QLEB.png

947 ms

ReginaGaryHilton-portrait-92D4.png

ReginaGaryHilton-portrait-92D4.png

1022 ms

PoppyRoad-portrait-S2UN.png

PoppyRoad-portrait-S2UN.png

1503 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Ew-.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Ew-.ttf

163 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCu170w-.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCu170w-.ttf

209 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCuM70w-.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCuM70w-.ttf

396 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

428 ms

KFOmCnqEu92Fr1Me5Q.ttf

KFOmCnqEu92Fr1Me5Q.ttf

428 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

429 ms

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

430 ms

KFOlCnqEu92Fr1MmWUlvAw.ttf

KFOlCnqEu92Fr1MmWUlvAw.ttf

431 ms

GetRootCss

GetRootCss

1484 ms

css2

css2

44 ms

css

css

70 ms

css

css

112 ms

pro-v4-shims.min.css

pro-v4-shims.min.css

204 ms

pro-v4-font-face.min.css

pro-v4-font-face.min.css

210 ms

Core

Core

1437 ms

theme4

theme4

1498 ms

theme4-product-bundle

theme4-product-bundle

1483 ms

GetCss

GetCss

1487 ms

theme4-home-bundle

theme4-home-bundle

1495 ms

recaptcha__en.js

recaptcha__en.js

288 ms

modules.8da33a8f469c3b5ffcec.js

modules.8da33a8f469c3b5ffcec.js

277 ms

Accessibility Review

westernassociates.com accessibility score

80

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

westernassociates.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

westernassociates.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Westernassociates.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Westernassociates.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

westernassociates.com

Open Graph data is detected on the main page of Western Associates. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: