Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 89% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 91

    SEO

    Google-friendlier than
    71% of websites

williamsandkent.com

Williams & Kent Men's Clothing | Explore, Dream, Discover

Page Load Speed

1.6 sec in total

First Response

183 ms

Resources Loaded

1.2 sec

Page Rendered

237 ms

williamsandkent.com screenshot

About Website

Click here to check amazing Williams And Kent content for United States. Otherwise, check out these important facts you probably never knew about williamsandkent.com

We have dedicated ourselves to finding the clothing for men with certain expectations of excellence, who refuse to choose between fashionable and forever. This is the realization of that effort: the p...

Visit williamsandkent.com

Key Findings

We analyzed Williamsandkent.com page load time and found that the first response time was 183 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

williamsandkent.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

8/100

10%

LCP (Largest Contentful Paint)

Value5.5 s

19/100

25%

SI (Speed Index)

Value10.6 s

7/100

10%

TBT (Total Blocking Time)

Value9,490 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.986

2/100

15%

TTI (Time to Interactive)

Value18.2 s

3/100

10%

Network Requests Diagram

Default.aspx

183 ms

fonts.css

304 ms

Skin014.css

86 ms

bootstrap.min.css

408 ms

bootstrap-override-001.css

141 ms

Our browser made a total of 70 requests to load all elements on the main page. We found that 53% of them (37 requests) were addressed to the original Williamsandkent.com, 23% (16 requests) were made to and 9% (6 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (485 ms) belongs to the original domain Williamsandkent.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 482.2 kB (42%)

Content Size

1.2 MB

After Optimization

677.2 kB

In fact, the total size of Williamsandkent.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 492.2 kB which makes up the majority of the site volume.

HTML Optimization

-69%

Potential reduce by 23.0 kB

  • Original 33.2 kB
  • After minification 30.6 kB
  • After compression 10.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23.0 kB or 69% of the original size.

Image Optimization

-1%

Potential reduce by 6.6 kB

  • Original 492.2 kB
  • After minification 485.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Williams And Kent images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 301.0 kB

  • Original 458.2 kB
  • After minification 451.5 kB
  • After compression 157.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 301.0 kB or 66% of the original size.

CSS Optimization

-86%

Potential reduce by 151.6 kB

  • Original 175.8 kB
  • After minification 138.5 kB
  • After compression 24.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Williamsandkent.com needs all CSS files to be minified and compressed as it can save up to 151.6 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (72%)

Requests Now

47

After Optimization

13

The browser has sent 47 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Williams And Kent. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

williamsandkent.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

williamsandkent.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

williamsandkent.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Williamsandkent.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Williamsandkent.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Williams And Kent. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: